Starbucks Continues to Accelerate Growth in Southeast Asia

Thu Apr 4, 2013 9:00am EDT

* Reuters is not responsible for the content in this press release.

Company plans to add 100 new stores in Indonesia over three years and 100 new
stores in the Philippines over the next four years
SEATTLE--(Business Wire)--
Starbucks Coffee Company (NASDAQ: SBUX) today reaffirmed its commitment to
accelerate growth in Southeast Asia, announcing plans to open 100 new stores in
Indonesia over the next three years and another 100 stores in the Philippines
over the next four years. Howard Schultz, Starbucks chairman, president and ceo,
committed to continuing to invest in the region following this week`s market
visit to Indonesia and the Philippines, where he met with Starbucks partners
(employees) and customers. 

Starbucks entered Southeast Asia in 1996 with its first store in Singapore. The
company currently operates more than 700 stores across six countries, including
Indonesia, Malaysia, the Philippines, Singapore, Thailand and, most recently,

"With a population of more than 600 million people, an emerging middle class
that is driving strong consumption and a robust and resilient economy, Southeast
Asia presents a compelling growth opportunity for Starbucks," said Schultz.
"Never before have Starbucks prospects in this region been so exciting. As we
ramp up our ambitious, yet disciplined, growth momentum across Southeast Asia,
we will continue to build the Starbucks brand through the lens of humanity -
supporting local coffee farmers and the neighborhoods we serve, while also
investing in the growth and development of our partners." 

Starbucks has a long history in Southeast Asia that pre-dates its first store.
The company has been sourcing the highest-quality arabica coffee from
Indonesia`s Sumatra since 1971. Today, Starbucks sources a significant amount of
the best arabica coffee beans from Indonesia (Sumatra), the Philippines,
Thailand and Vietnam. Starbucks Sumatra Dark Roast Coffee is the best-selling
single origin coffee for Starbucks around the world. Coffee beans from the
region have also been featured in many Starbucks all-time popular coffee blends,
including Starbucks Anniversary Blend, Starbucks Thanksgiving Blend, and
Starbucks Tribute Blend. 

About Starbucks

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing
and roasting the highest-quality arabica coffee in the world. Today, with stores
around the globe, the company is the premier roaster and retailer of specialty
coffee in the world. Through our unwavering commitment to excellence and our
guiding principles, we bring the unique Starbucks Experience to life for every
customer through every cup. To share in the experience, please visit us in our
stores or online at

Starbucks Media Contact
Christina McPherson
+1 (206) 318-7100

Copyright Business Wire 2013

Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.