Research and Markets: American Family Insurance Group - SWOT Framework Analysis

Mon Apr 8, 2013 7:08am EDT

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DUBLIN--(Business Wire)--

Research and Markets

( has
announced the addition of the "American Family Insurance Group - SWOT Framework
Analysis" company profile to their offering. 

SWOT Analysis, is a strategic planning tool used to evaluate the Strengths,
Weaknesses, Opportunities, and Threats involved in a project or in a business
venture. It involves specifying the objective of the business venture or project
and identifying the internal and external factors that are favorable and
unfavorable to achieving that objective. 

The aim of any SWOT analysis is to identify the key internal and external
factors that are important to achieving the objective. SWOT analysis groups key
pieces of information into two main categories: 

Internal factors - The strengths and weaknesses internal to the organization. 

External factors - The opportunities and threats presented by the external

The internal factors may be viewed as strengths or weaknesses depending upon
their impact on the organization's objectives. What may represent strengths with
respect to one objective may be weaknesses for another objective. The factors
may include all of the 4P's; as well as personnel, finance, manufacturing
capabilities, and so on. 

The external factors may include macroeconomic matters, technological change,
legislation, and socio-cultural changes, as well as changes in the marketplace
or competitive position. The results are often presented in the form of a

Key Topics Covered:

A. Executive Summary 

B. A Brief Profile of the Company 

C. SWOT Framework Analysis 

C.1 Strengths to Build Upon 

C.2 Weaknesses to Overcome 

C.3 Opportunities to Exploit 

C.4 Threats to Overcome 

D. Glossary of Terms 

For more information visit

Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Company Reports

Copyright Business Wire 2013

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