Beiersdorf sees flat sales in Germany this year

FRANKFURT Thu May 2, 2013 5:08am EDT

Related Topics

FRANKFURT May 2 (Reuters) - Beiersdorf expects flat sales in Germany this year after a disappointing first-quarter result there, the Nivea-maker's chief executive said on Thursday.

Earlier the group posted better than expected first-quarter results thanks to sales in the Americas, Asia and the Middle East. Revenues in Germany dropped by 2 percent, however.

"If one or another new product does particularly well with customers, then we might see sales being a touch better," Stefan Heidenreich told journalists.

He also said the group had made a satisfactory start to the year in China, where it has gained market share for the first time in years. He confirmed a target to reach breakeven there in 2014. (Reporting by Victoria Bryan; Editing by Christoph Steitz)

FILED UNDER:
A couple walks along the rough surf during sunset at Oahu's North Shore, December 26, 2013. REUTERS/Kevin Lamarque

Find your dream retirement town

Florida? Hawaii? Reuters has teamed up with Zillow to give you the power to customize a list of your best places to retire.  Video | Full Article