NOVICA Provides Unique Artisanal Fair Trade Goods from Around the World to Dynamics ePlate® Cardholders

Fri Jun 7, 2013 10:56am EDT

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NOVICA Provides Unique Artisanal Fair Trade Goods from Around the World to Dynamics ePlate® Cardholders

ePlate® Card holders can earn and collect the latest globally trending and handcrafted goods in fashion, jewelry and home decor

PR Newswire

LOS ANGELES, June 7, 2013 /PRNewswire/ -- NOVICA, in partnership with National Geographic, today takes ePlate cardholders with the national launch of their NOVICA Experience™ reward for the battery-powered Dynamics ePlate® Visa credit card.  The innovative offering lets consumers earn artisanal Fair Trade goods from around the world for every dollar they spend on their ePlate® card.

When selected, the NOVICA Experience™ reward allows consumers to earn virtual countries adding up to a global selection of handcrafted products from around the world including masks from South America, sculptures from Africa and one-of-a-kind jewelry from Asia.  When the consumer has spent $100, they earn a virtual country, after collecting multiple virtual countries, they may select and earn goods with international shipping and handling included at no extra charge.  

Consumers can sign up for a battery-powered Dynamics ePlate® Visa credit card at

"We love that ePlate® extends the world marketplace of artisans that NOVICA has created to instant rewards," said Roberto Milk, CEO of NOVICA.  "With our new NOVICA Experience™, we're actively empowering our over 15,000 artisans to design and create more unique and new goods."

"As it relates to the global consumer, there's a huge opportunity here for consumers to impact not only their lifestyles by earning unique NOVICA artisanal goods, but to also give back to the artisans that create them," said Jeff Mullen, CEO of Dynamics. "Our rewards marketplace is now connected to the very real world marketplace of NOVICA.

With the new Dynamics ePlate Visa Card consumers to choose from over 40 experience™ rewards, that they can assign to each one of the two interactive  buttons on their ePlate® card. They can change the reward experience assigned to each button at any time on their phone, tablet or computer using the ePlate® Experience Manager. They select the reward they want to earn before any purchase by pushing a button and lighting up that button's reward on their card. With rewards like the NOVICA experience™, Skip Barber Racing and Cash Perks+ consumers have a wide variety of unique charities and awards that they can choose from and change at any time.

The Dynamics ePlate® is issued by UMB Bank, n.a.  Credit approval required.

About Dynamics Inc.

Dynamics Inc., founded in 2007 by Jeff Mullen, designs and manufactures intelligent battery-powered payment devices and advanced payment platforms. The company won the $1M People's Choice Award at DEMO Fall 2010, four Finovate Best of Show awards, and Best in Show for Personal Electronics at the 2011 International CES show. Dynamics investors include Adams Capital Management and Bain Capital Ventures. For more information, visit


Founded in Los Angeles in 1999, (part of the National Geographic Family) is an online, fair-trade marketplace based in Los Angeles, with sourcing and direct-shipping offices in seven developing nations. At any given time, NOVICA features more than 30,000 limited-edition handmade works of art, including jewelry, apparel, handbags, rugs and tapestries, home decor items and a variety of collectibles. The handcrafted products are sold globally through, as well as the company's network of wholesalers, and through catalog partnerships with National Geographic and the Art Institute of Chicago, among others. For more information, visit  

For more information, contact:


Dynamics Inc:
Ken Kerrigan, Weber Shandwick

Julian Vasquez, Weber Shandwick


SOURCE Dynamics Inc.

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