Nearly 70 Percent of Americans Plan to Make a Long Weekend out of the July 4th Holiday, According to Orbitz Survey
Orbitz Fourth of July Promotion Gives Travelers an Additional 15% Off Hotels over the Holiday Weekend
CHICAGO, June 24, 2013 - Americans are taking advantage of the Fourth of July falling on a Thursday this year with 66 percent of travelers planning to take the following Friday off to make a long weekend out of the holiday.1 Airports will also be busier with an 11 percent increase in air travelers over the previous year, according to new data released in the Orbitz July 4th Insider Index.2
"The average trip length being booked on Orbitz over the Fourth of July is four nights so consumers are really capitalizing on the holiday falling on a Thursday and making it a long weekend," said Jeanenne Tornatore, senior editor at Orbitz.com. "Orbitz is also seeing an increase in the number of air travelers. July 3rd is going to be the busiest travel day over the holiday so travelers should pack their patience and brace for a busy travel weekend."3
For travelers still looking to book their patriotic getaway, Orbitz - the official travel site of the long weekend - is creating a more perfect union between travelers and their favorite destinations by offering an additional 15 percent off qualifying hotels across every market over the Fourth of July holiday weekend. Visit www.orbitz.com/longweekend to take advantage of the offer before it expires on July 7, 2013 by using promo code SPF#15.4
Orbitz Fourth of July Index
The top Fourth of July destinations span from sea to shining sea. Orlando's theme parks attract some of the largest summer crowds, and as such claims the top spot for July 4th travelers for the second year in a row. The allure of the Big Apple and its new Freedom Tower, as well as Las Vegas' close proximity to some of the country's great wonders, such as the Grand Canyon and Hoover Dam round out the top three locations.
Highlights from the Orbitz July 4th Insider Index include:
· Boston (-11 percent) and Denver (-16 percent) are experiencing a drop in year-over-year hotel rates, pointing to great July 4th hotel deals
· Orlando is showing affordable hotels rates ($93 per night) and airfare ($319), ensuring that families purchasing multiple tickets and rooms will be able to enjoy a group getaway without breaking the bank
· Airfare remains steady year-over-year with the biggest decreases noted for Washington, D.C. (-8 percent) and New York City (-3 percent)
· Overall hotel rates are down to the top ten cities, with seven of the ten offering rates less than $200 per night for the holiday weekend
|Top 10 July Fourth U.S. Destinations5|
|Rank||Destination||Avg. Airfare 2013||Avg. Airfare 2012||YOY Change||Hotel Avg. Daily Rate 2013||Hotel Avg. Daily Rate 2012||YOY change|
1Long weekend statistic based on results of Orbitz summer survey fielded by Orbitz from April 1 - 10, 2013 via insightexpress. 750 U.S. adults aged 18 and older who had traveled within the past twelve months were surveyed.
2Increase in air travelers calculated based on Orbitz air booking data from July 3 - 7, 2012 vs. July 3 - 7, 2013.
3Busiest travel day is based on the number of individual plane tickets sold for US-based departures on a given day from June 29, 2013 - July 7, 2013. Length of stay is based on actual difference between departure date and return date.
4Book a qualifying hotel between June 17, 2013 12:00AM CDT and July 7, 2013 11:59PM CDT, for 1 or more nights for travel between June 17, 2013 and September 30, 2013, via Orbitz and instantly receive 15% off through the use of the promotion code. Limit one discount per hotel room and one promotion code per booking. Discount may not be used toward the booking of a vacation package. Discounts are not redeemable for cash for any reason. Promotion codes are non-transferable, not for resale, and cannot be combined with other offers. Any attempt at fraud will be prosecuted to the fullest extent of the law. Void where prohibited, taxed or restricted. Orbitz reserves the right to change or limit the promotion in its sole discretion.
5The Orbitz July 4th Travel Insider Index: Top 10 U.S. Destinations were ranked based on all air bookings (standalone air and air as part of a package) made on Orbitz.com for travel between July 3-7, 2013. The year-over-year percentage change in average daily hotel rate was calculated based on the difference in average air and hotel pricing in each destination in 2013 vs. 2012 for travel between July 3 - 7, 2013.
Orbitz.com is a leading online travel company that enables travelers to search for and book an array of travel products and services, including flights, hotels, car rentals, cruises, and vacation packages. Since launching its website in June 2001, Orbitz.com has become one of the largest online travel sites in the world and has led the industry with innovations including the Orbitz Matrix Display and Orbitz Price Assurance. The Matrix Display revolutionized the way the travel industry displayed fares and makes it quick and easy for consumers to compare flights, rental cars and vacation packages. Orbitz.com also offers "Insider Steals," a weekly, members-only flash sale that provides exclusive deals for handpicked hotels in top destinations around the world as well as "Mobile Steals," exclusive hotel deals of up to 50% off in the most popular destinations around the world, available to mobile consumers via m.orbitz.com and the full suite of Orbitz mobile apps. On Orbitz.com consumers can search a broad range of suppliers worldwide. Orbitz.com is owned by Orbitz Worldwide (NYSE: OWW). Stay connected to Orbitz.com with sale alerts, exclusive promotions and engaging conversations by following Orbitz on Facebook, Twitter and the Orbitz Travel Blog.
About Orbitz Worldwide
Orbitz Worldwide (NYSE: OWW) is a leading global online travel company that uses innovative technology to enable leisure and business travelers to search for, plan and book a broad range of travel products and services including airline tickets, hotels, car rentals, cruises, and vacation packages. Orbitz Worldwide owns a portfolio of consumer brands that includes Orbitz (www.orbitz.com), CheapTickets (www.cheaptickets.com), ebookers (www.ebookers.com) and HotelClub (www.hotelclub.com). Also within the Orbitz Worldwide family, Orbitz Partner Network (www.orbitz.com/OPN) delivers private label travel solutions to a broad range of partners including many of the world's largest airlines, and Orbitz for Business (www.orbitzforbusiness.com) delivers managed corporate travel solutions for corporations.
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Source: Orbitz Worldwide Inc. via Thomson Reuters ONE