Centrica to buy Texan online energy retailer Bounce Energy

LONDON, July 12 Fri Jul 12, 2013 2:27am EDT

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LONDON, July 12 (Reuters) - Britain's Centrica said on Friday it was buying Texas-based electricity retailer Bounce Energy for $46 million, giving it a new online platform to help grow its North American customer base.

Privately held Bounce has more than 80,000 residential customers, predominantly in Texas, and has developed a internet-based platform for marketing products and servicing customer accounts, Centrica said.

"(This) will provide our customers with more innovative and efficient energy options and also gives Direct Energy a leading online platform as we look to grow our North American customer base," said President and CEO of Direct Energy Badar Khan.

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