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Adobe can do big deals but prefers small

Wed May 21, 2008 7:26pm EDT

Reporter's Notebook

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By Jim Finkle

NEW YORK (Reuters) - Adobe Systems Inc (ADBE.O: Quote, Profile, Research, Stock Buzz) has confidence it can integrate a big acquisition after buying Macromedia, but the maker of Photoshop and Illustrator software is focused on small companies with cutting edge technologies.

Adobe Chief Executive Shantanu Narayen said on Wednesday that while he is not interested in bargain hunting, he does like small companies with 10 to 50 employees that fill gaps in his company's technology,

"Our ability to integrate a large company like Macromedia gives us confidence should there be a suitable target," Narayen told the Reuters Global Technology, Media and Telecoms Summit in New York.

Adobe bought Macromedia, known for its Flash Web video player and design tools, for about $3.4 billion in 2005.

However, the executive said the company is more focused on smaller acquisitions such as its recent purchase of Virtual Ubiquity, the maker of word processor Buzzword.

"We really like these small companies that fill out technology gaps." he said. "Expect to see us do more of these small acquisitions. That really is more the sweet spot of where we're looking."

Narayen also said he has not been approached by another company looking to buy Adobe, whose CS3 line of programs are used by photographers, graphic artists and other creative professionals.

Adobe is also the maker of Acrobat electronic document production software, which turns documents into PDF files that can be filled out and distributed over the Web.  Continued...

 
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