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Lenovo says overseas consumer set to drive growth

Thu Sep 6, 2007 12:05pm EDT

Reporter's Notebook

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By Kirby Chien

DALIAN, China (Reuters) - Lenovo Group Ltd. (0992.HK: Quote, Profile, Research, Stock Buzz), the world's third-largest PC maker, said on Thursday its nascent overseas consumer market will grow eventually to match the dominate position it enjoys in its home market.

Lenovo now commands 36 percent of the mainland China PC market -- three times larger than runner up Founder Computer -- while consumer PCs make up 40 percent of that total business.

While Lenovo's consumer market share overseas is typically 3-5 percent, Yang Yuanqing, Lenovo's chairman, said it will continue to grow and eventually reach 40 percent.

"Absolutely, it will be the same as in China," Yang said during the Reuters China Century Summit.

While Yang, who was in Dalian for the World Economic Forum, did not give a timeframe, he was very optimistic his company could conquer the highly competitive consumer PC market.

"The consumer market will be a key growth driver in the next 3-5 years," he said.

If the company is successful in creating a global brand for consumer PCs, it could lead to the introduction of Lenovo mobile phones, servers and other peripherals on overseas markets, he said.

But PCs remain the focus overseas for Lenovo, which could lose its world PC ranking to Taiwan's Acer Inc. (2353.TW: Quote, Profile, Research, Stock Buzz) -- which said last week it would buy loss-making Gateway Inc GTW.N for $710 million to double its U.S. presence.  Continued...

 
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