LONDON Aug 27 Shares in British online fashion
retailer ASOS, which have fallen sharply in recent
months after profit warnings and a warehouse fire, jumped on
Wednesday on an unconfirmed report of a U.S. bid for a stake in
ASOS shares, a previous market darling which have fallen by
almost two-thirds this year, surged 13.5 percent to 2,665 pence.
British financial website This Is Money said there was
"vague talk" of a U.S. cash bid in the region of 50 pounds ($83)
a share, adding a U.S. buyer was believed to have approached
27.4 percent shareholder Bestseller, a Danish fashion firm that
also holds a stake in German rival Zalando.
Among the firms the website said were interested were
e-commerce giants eBay and Amazon.
ASOS was not immediately available to comment.
ASOS shares fell sharply in June after a fire at the firm's
Barnsley distribution centre in northern England, just two weeks
after the company warned its full-year profits would miss
forecasts by 30 percent.
ASOS had already spooked investors in March when it
announced plans to spend on infrastructure to meet future
demand, at the expense of short-term profits.
($1 = 0.6033 British Pounds)
(Reporting by Sudip Kar-Gupta and Francesco Canepa; Writing by
Emma Thomasson; Editing by Pravin Char)