UPDATE 3-MOVES-Moelis, Sun Life, Morgan Stanley, others

(Adds MassMutual, Morgan Stanley, Coast Asset)

June 22 (Reuters) - The following financial services industry appointments were announced on Monday. To inform us of other job changes, e-mail moves@thomsonreuters.com

MASSACHUSETTS MUTUAL LIFE INSURANCE CO

MassMutual named Roger Crandall chief executive officer, effective Jan. 1, 2010. Chief Executive Officer Stuart Reese will step down from that position and assume the role of non-executive chairman of the board. Crandall, 44, has served as president and chief operating officer since December 2008.

MORGAN STANLEY (MS.N)

Morgan Stanley said James Hance has been elected to the company's board, effective July 1. This will bring the total size of the board to 13 members.

COAST ASSET MANAGEMENT

The multi-strategy alternative investment firm appointed hedge fund industry veteran Roy Callahan as a portfolio manager and member of its investment committee.

MOELIS & CO

Boutique investment bank Moelis & Co said it hired Kevin Scheetz as managing director in technology. Scheetz was most recently head of the semiconductors and electronics investment banking franchise at Merrill Lynch.

SUN LIFE FINANCIAL INC (SLF.TO)

Canada's No. 3 insurer said it had appointed Colm Freyne as interim chief financial officer, effective July 1. [ID:nN22497120]

CANTOR FITZGERALD

The financial services firm said David Stith joined its investment banking group as managing director, head of leveraged finance and financial sponsor coverage. Stith was most recently at Merrill Lynch & Co.

AVIVA PLC

The insurance group appointed Jon Bunn as corporate affairs and communications director in Europe. Bunn was previously group public relations director at Prudential.