FACTBOX-Initial sales of video games vs. movie blockbusters
NEW YORK, Nov 10 (Reuters) - Activision Blizzard Inc's
(ATVI.O) highly anticipated "Call of Duty: Modern Warfare 2"
video game went on sale on Tuesday. It is expected to be the
biggest entertainment hit of the holiday season, with sales
that could range from 11 million-13 million units by end-2009,
or more than $660 million in sales.
More and more, video game makers are comparing their products to other media hits like Hollywood blockbusters. Here's how the biggest global initial day video game titles sales compare to the biggest worldwide opening weekend boxoffice for top movies. [ID:nN10317306] TOP VIDEO GAMES SALES (FIRST DAY) TITLE PLATFORM UNITS DOLLARS * Call of Duty: Modern Warfare (projected) Xbox 360/PS3 5 million $300 mln-$340 mln * Grand Theft Auto IV
Xbox 360/PS3 3.6 million $310 million * Halo 3 Xbox 360 n/a $170 million * Halo 2 Xbox 360 n/a $125 million TOP HOLLYWOOD WORLDWIDE OPENING WEEKENDS FILM STUDIO YEAR OPENING WEEKEND * Harry Potter and the Half-Blood Prince Warner Bros 2009 $394 Million * Spider-Man 3 Sony 2007 $382 million * Pirates of the Caribbean: At World's End Buena Vista 2007 $344 million (Compiled by Franklin Paul) (Sources: Video games: analysts, companies; Movies: boxofficemojo.com)
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