Advantage Partners picked to help revive Credia

TOKYO, April 28 (Reuters) - Credia Co., a failed consumer lender, said on Monday a company owned by Japanese private equity firm Advantage Partners has been chosen to help revive it.

Unlisted Kazaka Financial Group Co Ltd, owned by Advantage Partners LLP, was the successful bidder, said Credia, which last year became Japan's first publicly listed consumer lender to fold under tighter industry regulation.

Sources told Reuters on Friday that Kazaka and mid-sized lender Shinsei Bank Ltd (8303.T: Quote, Profile, Research, Stock Buzz) were among the firms bidding for the right to revive Credia. (Reporting by Taro Fuse)