FACTBOX: Corporate spending on sport in North America

Mon Oct 20, 2008 11:23pm EDT
 
[-] Text [+]

CHICAGO (Reuters) - As fears of a global recession rise, U.S. sports executives are left to wonder whether companies in North America will cut spending on advertising, sponsorships, tickets and other areas related to sports.

Below are some statistics on sports sponsorships and marketing.

The biggest North American-based corporate spenders in 2007 on sports sponsorships:

1. Anheuser-Busch Cos Inc

2. Pepsico Inc

3. Coca-Cola Co

4. Nike Inc

5. General Motors Corp

6. Toyota Motor Corp

7. Miller Brewing Co, a unit of SABMiller PLC

8. Sprint Nextel Corp

9. AT&T Inc

10. Visa Inc

11. McDonald's Corp

12. Bank of America Corp

Source: IEG Sponsorship Report  Continued...

 

Featured Broker sponsored link