Sears to phase out PVC plastic in products and packaging

ATLANTA (Reuters) - Retailer Sears Holdings Corp said on Wednesday that it would reduce over time the use of polyvinyl chloride, or PVC, in its packaging and products.

PVC is a plastic used in building materials, packaging, toys and clothing. The material has come under attack from environmental groups that say it releases chemicals linked to cancer and birth defects.

The operator of Kmart and Sears, Roebuck stores said in a statement that it would identify safer alternatives to PVC, urge its vendors to reduce or halt use of the material in goods and packaging; and encourage labeling of goods as PVC-free when true.

Other retailers that have moved to reduce the use of PVC include Wal-Mart Stores and Target Corp.

(Reporting by Karen Jacobs; editing by Maureen Bavdek)