UPDATE 1-Cadbury to buy Turkey's Intergum in $450 mln deal
(Adds more detail, comment, background)
LONDON, June 7 (Reuters) - Britain's Cadbury Schweppes Plc (CBRY.L) said on Thursday it would buy Intergum, a Turkish gum business, from the Amram family in a deal worth $450 million in cash and assumed debt.
Cadbury, the world's largest confectionery company, said in a statement the acquisition "will enhance our presence in the attractive Turkish gum market, which grew 17 percent last year".
In 2006, Intergum had a 46 percent share of the Turkish gum market and revenue of $109 million, of which about a quarter was from exports, said the maker of Dairy Milk chocolate, Trident gum and Dr Pepper drinks.
"The purchase of Intergum is aligned with our strategy of pursuing bolt-on acquisitions to further strengthen our confectionery platform," Chief Executive Todd Stitzer said.
Cadbury is selling off its multi-billion pound soft drinks interests and is set to present a new strategy for its core chocolate and sweets business. It aims to trim around 200 million pounds ($399 million) from its annual cost base.
A source familiar with the matter said last Friday Cadbury would move out of its expensive central London offices in Mayfair as part of the cost-cutting drive set to be announced on June 19.
Analysts said the cost cuts will lead to factory closures among Cadbury's 60 worldwide confectionery plants and reduce its global sweets workforce of around 50,000.
((Reporting by Dan Lalor, editing by Sue Thomas; dan.lalor@reuters.com +44 20 7542-2737))
($1 = 0.5013 pound) Keywords: CADBURY INTERGUM/
(C) Reuters 2007. All rights reserved. Republication or redistribution ofReuters content, including by caching, framing or similar means, is expresslyprohibited without the prior written consent of Reuters. Reuters and the Reuterssphere logo are registered trademarks and trademarks of the Reuters group ofcompanies around the world.nL07122902
© Thomson Reuters 2009 All rights reserved



