Feedback: Experts weigh in on Newline Software

(Reuters) - What would happen if your laptop was lost, stolen or accidentally dropped in a pool? Would

you be able to easily retrieve all the megabytes of precious content housed in its memory banks? These are

the questions that drove Seattle software developer Kory Gill to leave an almost 20-year career at Microsoft

and start his own online data-storage company, Newline Software. The following panel of experts critique

Newline Software's business model and opportunity for growth:

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EXPERT COMMENTS:

STEVE DUPLESSIE, FOUNDER & SENIOR ANALYST, ENTERPRISE STRATEGY GROUP

Steve Duplessie is the founder of and Senior Analyst at the Enterprise Strategy Group

<here>. Recognized worldwide as the leading independent authority on

enterprise storage, Steve has also consistently been ranked as one of the most influential IT analysts. Prior

to founding ESG, Steve was the founder and CEO of Invincible Technologies Corp., a manufacturer of fault-

tolerant NAS systems. Steve graduated from Babson College with a BA/BS.

"Unless they (Newline) have an application advantage or some sort of what-they-do-to-stuff technological

advantage, it's going to be very difficult to compete in a commodity offering. Unless you build the disk drives,

you're going to pay for them and another guy is always going to pay for them cheaper than you.