Demand Media buys Pluck for $50-60 mln-source

NEW YORK (Reuters) - Demand Media, run by former MySpace Chairman Richard Rosenblatt, said on Tuesday it has purchased Web media syndication company Pluck Corp, as part of an expansion of its Internet social media business.

A source familiar with the matter said the Pluck deal was valued at between $50 million to $60 million.

Reuters RTR.L is a customer and investor in Pluck, which operates one of the world's biggest blog syndication network called BlogBurst that connects newspapers and other media sites to selected blogs.

(Reporting by Kenneth Li, editing by Leslie Gevirtz)