* Q2 Americas sales up 31 pct, Asia/Pacific up 65 pct
* Q2 gross profit margin 63.5 pct vs year-ago 58.4 pct
* Sees second half significantly exceeding last year
* Shares indicated down 0.3 pct
FRANKFURT, July 28 German fashion house Hugo
Boss BOSG_p.DE sees a strong second half thanks to soaring
demand for its suits from Asia and the Americas.
"Hugo Boss is posting continued high growth in all regions
and distribution channels as well as with all brands," said
Chief Executive Claus-Dietrich Lahrs on Thursday.
The group earlier this month raised its outlook, publishing
second-quarter results ahead of time. It said sales rose 29
percent to 405 million euros ($588.3 million) with underlying
earnings doubling to 63 million.
Sales in the Americas were up 31 percent in the quarter,
while the Asia/Pacific region saw sales soar 65 percent, the
group said in its quarterly report on Thursday.
LVMH , the world's biggest luxury group, on Tuesday
posted first-half results above forecasts, joining European
rivals such as Hermes and Burberry , shich
also did well.
Hugo Boss said expansion of its network of own stores was
also helping to boost its gross profit margin, which rose to
63.5 percent in the second quarter.
For 2011, the group expects sales to rise by between 15 and
17 percent and underlying profit to rise by 25 and 30 percent.
(Reporting by Victoria Bryan; Editing by Andrew Callus)