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Major League Baseball renews international TV deals

NEW YORK
Mon Jun 1, 2009 2:54pm EDT

NEW YORK (Reuters) - Major League Baseball said on Monday it renewed four international television broadcast deals, moving forward with plans to bolster its foreign fanbase.

The U.S.-based baseball league renewed rights agreements with Japan's Dentsu, which will sub-license rights to six broadcasters; Rogers Sportsnet, which will make games available in Canada; Meridiano Television in Venezuela; and DirecTV Latin America.

Major League Baseball also reached a new rights deal with Network Ten in Australia to broadcast games. The network will broadcast at least three live regular-season games per week, under terms of the agreements.

(Reporting by Paul Thomasch, Editing by Maureen Bavdek)


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