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Report: Parents, Kids Argue Over Video Gaming Habits

Fri Nov 30, 2007 2:55pm EST

National Media Organization's 12th Annual Video Game Report Card FindsParents, Retailers and Gaming Industry Complacent About Video Games Usage and

Ratings

Who: David Walsh, Ph.D., founder and president of the National

Institute on Media and the Family.

Dana Markow, Ph.D., vice president of Youth & Education Research,

Harris Interactive

Senator Amy Klobuchar (D-MN)

Senator Joe Lieberman (ID-CT)

Rep. Betty McCollum (D-MN)

What: The 12th Annual MediaWise(R) Video Game Report Card issued by the

National Institute on Media and the Family. This year's report

includes poll results from Harris Interactive about the attitudes

of parents and children regarding video game usage, habits and

ratings. The report will issue grades to parents, retailers, the

gaming industry and the Entertainment Software Rating Board (ESRB)

for preventing violent and sexually explicit video games from

getting into the hands of children and teens. The report also

includes this year's list of suggested video games for parents, as

well as games to avoid.

Where: SR-253, Senate Russell Office Building (Senate Commerce Committee

hearing room)

Washington, D.C.

When: Tuesday, December 4, 10:00 - 11:00 a.m. EST.

Why: This year was another big year for video games as popular games

like Halo and Guitar Hero released sequels that shattered previous

records and Microsoft introduced a screen time timer for the Xbox

360. But 2007 also saw controversy with Rockstar's Manhunt 2

initially receiving an AO rating (Adults-Only) and its later

version being hacked to show explicitly violent content.

The report card comes days after the release of a study from the

Entertainment Software Association that showed the U.S.

entertainment software industry's economic impact on the U.S.

economy was $3.8 billion. This report also comes after two earlier

studies by the Federal Communications Commission and the Federal

Trade Commission that examined the effects, and marketing, of

violent entertainment on America's families.

The 12th Annual MediaWise Video Game Report Card shows that

retailers, parents and the gaming industry have become complacent

when using and enforcing the ratings. The report finds that few

parents use and understand the ratings when making game choices

for their children. The report also finds parents and their

children, especially those 8-12 years old, have repeated arguments

over when and how much time kids can play video games.

About the National Institute on Media and the Family

The National Institute on Media and the Family is an independentnon-partisan, non-sectarian, nonprofit organization. The Institute's missionis to maximize the benefits and minimize the harm of media on the health anddevelopment of children and families. For more information, visithttp://www.mediawise.org.

Contact: Darin Broton

(o) 952-851-7286

(c) 651-497-9622SOURCE National Institute on Media and the Family



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