Research and Markets: Private Label in Poland 2009 - The Updated Market Analysis and Development Forecast for 2009-2011
DUBLIN--(Business Wire)-- Research and Markets (http://www.researchandmarkets.com/research/535189/private_label_in_p) has announced the addition of the "Private label in Poland 2009 - Market analysis and development forecast for 2009-2011" report to their offering. The report tracks the growth of the expanding supply and consumer demand for private label products in Poland. This report provides a real time snapshot of current market conditions and forecasts developments to 2011 based on solid data and input received directly from producers, retailers and consumers regarding the growing variety of private label products available at discount stores, hypermarkets, supermarkets and traditional grocery shops across the country. Special PMR studies focus on consumer preferences, attitudes and awareness. Leading private label retailers are profiled, and their private label strategies are exposed for the benefit of new entrants in this potentially prosperous, ever-expanding marketplace. In addition there is also an informative reference tool constructed specifically for this report, in Excel format, that contains data on more than 7500 private label products. Each detailed product description is broken down to: * category * retail price in PLN and euro * container weight/volume * retail chain * private label name * name, address and contact details of the producer with production profile. If you are looking for: * reliable data on private label market in Poland * market assessment based on years of PMR analytics experience * excel database with more than 7 500 private label product described * market development forecast up to 2011 * the results of consumer buying behaviour and preferences research * profiles of key players on the market in Poland Key Topics Covered: * Methodology * Executive summary * The overall state of the Polish economy * Gross domestic product * Demographics * Income and expenditures of households * Value of the Polish private label market * Current state of the market - trends and development * PMR survey - preferences and shopping habits of Polish consumers * Awareness and perception of private labels among Polish consumers * Profiles of selected retailers * Private labels and manufacturer's brands - price comparison analysis Companies Mentioned: * Biedronka * Tesco * Carrefour * Auchan * Real/Makro Cash & Carry * Intermarche * E.Leclerc * Alma For more information visit http://www.researchandmarkets.com/research/535189/private_label_in_p Research and Markets Laura Wood, Senior Manager press@researchandmarkets.com U.S. Fax: 646-607-1907 Fax (outside U.S.): +353-1-481-1716 Copyright Business Wire 2009
