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American Airlines Vacations and Tourico Holidays Expand Relationship

Mon Oct 26, 2009 8:02am EDT
Expanded hotel options to bring AAVacations.com consumers an even greater
selection




ALTAMONTE SPRINGS, Fla., Oct. 26 /PRNewswire/ -- Tourico Holidays, a
subsidiary of Travel Holdings, Inc. will expand its relationship with American
Airlines Vacations (http://www.aavacations.com/), a division of American
Airlines, to offer travelers a wider variety of international hotel options in
2010. 

"Since opening up more destinations to sell on AAVacations, business has been
up 40 percent this year so far.  It was simply a smart business decision to
expand our relationship and offer globetrotters even more choices," said Jason
Soss, Executive VP Global Business Development, Travel Holdings, Inc.
"Partnering with American Airlines Vacations has been an unparalleled success
since we joined forces in November 2007 and we certainly look forward to
expanding in other service areas in the coming year."

"Our customers have reaped the benefits of our relationship with Tourico
Holidays," said Suzanne Rubin, President of American Airlines Vacations. 
"With their more than 15,000 hotel partners in thousands of destinations
worldwide, we are able to offer an even greater selection of options for
getaways."

In order to give customers more time to explore the new variety of hotels and
resorts added through its relationship with Tourico, American Airlines
Vacations has extended its current 10% off promotion until November 1, 2009.
During the promotion, customers can take 10% off vacations in 2010 on top of
bonus offers such as 10% to 50% off room rates, free night stays and
complimentary room upgrades. For more details, visit AAVacations.com/2010.

About Travel Holdings®
Travel Holdings, Inc.® (www.travelholdings.com), one of the most distinctive
and expansive travel distribution companies in the world, was created in early
2004 through the merger of Tourico Holidays®, LastMinuteTravel.com® and Travel
Global Systems (TGS). Travel Holdings® uses proprietary technology to supply
travel inventory at competitive pricing, integrating with all segments of the
online travel industry including retail, wholesale, group, travel agents,
corporate and affiliates. The company is a truly global organization with
headquarters in Orlando and additional, local offices across the United
States, South America, Europe and Asia. 

About American Airlines Vacations
American Airlines Vacations is one of the most recognized airline-owned tour
operators in the United States. As a market leader in the travel industry with
close to 20 years of experience, American Airlines Vacations offers its
customers a choice of more than 25,000 hotels and resorts in over 320 cities
around the globe. American Airlines Vacations has built a reputation for
offering great deals on vacation packages featuring unpublished American
Airlines fares with specially negotiated rates on hotel accommodations, ground
transportation and activities for one low price. It's also the only travel
company to allow payment with AAdvantage miles for hotel stays, rental cars
and activities. Customers who book online at AAVacations.com also earn 500
AAdvantage bonus miles with every purchase. For more information on American
Airlines Vacations, visit the company's web site at www.aavacations.com, or
call 1-800-321-2121.



    Media Contacts:
    Jennifer Tolchin                   Lauren Volcheff
    Senior Account Executive           Director of Marketing
    Weber Shandwick                    Travel Holdings, Inc.
    (212) 445-8336                     (407) 667-8700 ext. 7355
    jtolchin@webershandwick.com        Lauren@TravelHoldings.com



SOURCE  Travel Holdings, Inc.

Jennifer Tolchin, Senior Account Executive, Weber Shandwick, +1-212-445-8336,
jtolchin@webershandwick.com; Lauren Volcheff, Director of Marketing, Travel
Holdings, Inc., +1-407-667-8700 ext. 7355, Lauren@TravelHoldings.com



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