UFC and MobiTV Bring the Octagon to the iPhone and iPod touch; live streaming
of UFC 103: FRANKLIN vs. BELFORT
EMERYVILLE, Calif. and DALLAS, Sept. 17 /PRNewswire/ -- UFC and MobiTV today
announced the availability of the Ultimate Fighting Championship App on the
App Store. Powered by MobiTV the app features live Pay-Per-View content and
in-app purchasing of live events. The first fight featured will be the live
stream of UFC 103 on September 19, featuring former UFC Middleweight Champion
Rich Franklin vs. former UFC Light Heavyweight Champion Vitor Belfort at the
American Airlines Center in Dallas.
In addition to live Pay-Per-View events, fans of the world's fastest-growing
sports organization can also use their iPhone or iPod touch to follow their
favorite UFC athletes with exclusive video-on-demand stories, interviews,
breaking news highlights, weigh-ins, Octagon Girl bios, and view the schedule
for upcoming UFC events.
"The UFC has changed the sport of fighting forever, and now we're doing the
same with how it's viewed," said Dana White, UFC President. "This app for
iPhone and iPod touch brings fans even closer to their favorite fighters and
the action they love, allowing them to tune into live UFC fights and exclusive
behind-the-scenes action no matter where they are."
"Bringing UFC, the world's largest Pay-Per-View event generator, to the
revolutionary iPhone and iPod touch is a great coup for MobiTV and a
reflection of consumer demand for more targeted mobile video apps," said
Charlie Nooney, Chairman and CEO of MobiTV. "With this UFC partnership, MobiTV
continues its leadership in the mobile media market, delivering top-flight
content for an unmatched consumer experience."
The Ultimate Fighting Championship App is available for $0.99 from the App
Store on iPhone and iPod touch or at www.itunes.com/appstore/. Users can
purchase the UFC 103 Pay-Per-View event through the app for $44.99.
About The Ultimate Fighting Championship
UFC is the largest live Pay-Per-View provider in the world and the fastest
growing mainstream sports organization in history. Owned and operated by
Zuffa(TM), LLC, and headquartered in Las Vegas, Nev., UFC produces over twelve
live pay-per-view events annually that are distributed residentially through
North American cable and satellite providers including iNDEMAND Networks,
DIRECTV, DISH Network, Avail-TVN Entertainment, BellTV, SaskTel Max(TM), Shaw
Pay-Per-View, Viewers Choice, and WOWOW in Japan, and Premiere Combate and
SporTV in Brazil, and via the Internet worldwide on Yahoo! Sports, and
commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada.
In addition to its North American distribution, UFC programming is
distributed in over 100 countries and territories throughout the world.
About MobiTV
MobiTV (http://www.mobitv.com), the first company to bring live TV to mobile
devices, draws on its proven knowledge to continuously anticipate, develop and
deliver a compelling mobile media experience. Founded in 1999, MobiTV is a
privately held company with headquarters in Emeryville, California. For more
information about MobiTV managed end-to-end services, as well as hosted
content-delivery technology and solutions, please visit:
http://www.mobitv.com/technology. To learn more about MobiTV mobile television
products and services, go to: http://www.mobitv.com/gettv.
Contact:
Andy Kill
650-691-7311
kill@airfoilpr.com
SOURCE MobiTV; The Ultimate Fighting Championship
Andy Kill, +1-650-691-7311, kill@airfoilpr.com, for MobiTV and The Ultimate
Fighting Championship
