Guitar Trader, Pro Sound and Stage Lighting, Musicians Place and
Kingdom Pro Also Using PowerReviews to Drive Sales Leads
SAN FRANCISCO--(Business Wire)--
PowerReviews(TM) (www.powerreviews.com), the Internet's most
comprehensive developer of customer-review solutions for retailers and
their shoppers, announced today that Pro Music Group
(www.promusicgroup.com) a leader in professional audio equipment and
specialty supplies has chosen PowerReviews to harness the power of its
customer reviews, increase sales and build stronger customer
relationships.
The launch of Pro Music Group makes PowerReviews the premier
customer review solutions provider to its specialty stores, joining
Musicians Place (www.musiciansplace.com), Guitar Trader
(www.guitartrader.com), Pro Sound and Stage Lighting (www.pssl.com)
and Kingdom Pro (www.kingdompro.com).
"PowerReviews allowed us to easily deliver customer-friendly,
highly-informative product reviews," said David Rice of Pro Music
Group. "Not only was the integration and start-up process quick and
easy, but the feature has caught on quickly and been very popular with
our customers. User-generated content in the form of written comments
has been a huge plus for our site."
The PowerReviews technology platform for collecting, organizing,
structuring and moderating relevance-based reviews helps online
retailers significantly leverage customer reviews and boost their
sales by giving shoppers access to the most meaningful reviews from
people just like them. The user-generated content and community drives
the highest sales uplift in the industry.
"Musicians keenly understand how powerful and effective expressive
communications can be." said Jay Shaffer, VP of Sales and Marketing
for PowerReviews. "From our very first meeting, we knew our review
solution would be a 'big hit' with Pro Music Group customers!"
About PowerReviews
PowerReviews (www.powerreviews.com) is an enterprise solutions
company that provides customer reviews and social merchandising
solutions to multi-channel retailers and their shoppers. Our
technology platform for collecting, organizing, structuring and
moderating relevance-based reviews helps online retailers
significantly boost their sales. PowerReviews' user-generated content
and community drives the highest sales uplift in the industry, and in
addition to working with more than 200 online retailers, including
Staples, Toys "R" Us, REI, Ritz Camera, Walgreen's, and The Sports
Authority, we have also launched our own shopping portal, Buzzillions
(www.buzzillions.com). The company is based in San Francisco and is
backed by Menlo Ventures and Draper Richards.
About Pro Music Group
Founded in 1976, ProMusicGroup (then called ProSound and Stage
Lighting) started off as a small retailer in a store with less than
1000 square feet. Focusing on providing professional audio, recording
and lighting equipment to an emerging category, ProMusicGroup grew to
several retail locations in Southern California. In the late 1980's,
the stores were consolidated to a single large retail location in
Garden Grove, California. In 1991, we began our mail order division
and mailed our first catalog, in 1996 we launched the PSSL.com
website. Taking our knowledge of direct marketing, ecommerce and
fulfillment, we expanded our operation to include additional brands
and services. We continue to grow ProMusicGroup both organically and
through acquisitions with the same promise as in 1976, to exceed our
customer's expectations at every point of contact.
for PowerReviews
Jennifer Johnson Avril, 718-871-7117
jen@verbfactory.com
Copyright Business Wire 2008
