Rich Media Provider to Serve Ads into Google's Content Network
PASADENA, Calif.--(Business Wire)--
Interpolls, a leading rich media technology company, today
announced that it will serve rich media advertising, including
Interpolls' question-based formats, Rich Media Widgets, and video
banners, on the Google content network.
Google's publishers and advertisers benefit from the agreement,
gaining direct access to Interpolls' suite of rich media solutions
including its popular Rich Media Widgets, which are mini-applications
that can be served on websites as well as embedded within top social
networking and personal sites. All Interpolls rich media solutions,
including its Rich Media Widgets, conform to both Google and publisher
ad specifications and policies.
Interpolls is the only rich media company providing a complete
end-to-end suite of integrated marketing solutions. In addition to
rich media advertising, Interpolls provides clients with interactive
promotions, live on-air voting, site polling, online sweepstakes and
more. All of Interpolls services can be integrated into its
proprietary platform, offering customers tremendous convenience while
maximizing reach, awareness and results.
"Expanding our distribution network to include the Google content
network was a critical piece needed to provide our clients with the
industry's largest rich media distribution to reach their customers
and prospects without limitations," said Peter Kim, CEO and president,
Interpolls. "The agreement opens the door for our clients to increase
their distribution through the Google content network, and provides
Google publishers and advertisers access to our innovative rich media
advertising and widget solutions."
Interpolls and Google worked closely together to ensure that all
ads served into the Google content network meet Google's policies and
specifications. Having completed this certification process,
Interpolls will now be able to serve their rich media ads.
About Interpolls
Founded in 1999 and headquartered in Pasadena, California,
Interpolls is a pioneer and a leading rich-media and next generation
advertising technology company. Interpolls provides full-service,
rich-media advertising, widgets, sweepstakes, contests, and emerging
media solutions, which can be integrated into its
proprietary ad-serving platform to maximize reach, awareness, and
results. Interpolls is a privately-held, venture-backed California
corporation focused on technology innovation and development for
interactive marketing and media. For more information, please visit
www.interpolls.com.
Ruder Finn Public Relations
Jeff Seedman, 310-882-4009
seedmanj@ruderfinn.com
Julia Zamorska, 310-882-4007
zamorskaj@ruderfinn.com
Copyright Business Wire 2008
