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Zmags Raises $4.2M from OpenView Venture Partners

Thu May 29, 2008 8:05am EDT
BOSTON, May 29 /PRNewswire/ -- Zmags, a leading provider of digital
publishing software, today announced it has raised $4.2 million in Series B
funding from OpenView Venture Partners, bringing the total investment in the
company to $7 million.  Zmags plans to use the capital to expand the company's
sales and marketing efforts in the U.S. and accelerate research and
development.
    "We see massive potential for the Zmags platform as traditional media
publishers begin to look for ways to leverage online, rich media interactive
marketing," said Scott Maxwell, Founding Partner of OpenView Venture Partners.
"The Zmags team has done a tremendous job bringing the solution to market and
achieving the leading position in Europe for this technology.  OpenView will
help the company secure a similar leading position in the U.S."
    Zmags' web-based publishing platform allows users to easily create
interactive digital magazines, catalogues, and books.  With Zmags Publicator,
users can turn static PDF documents into dynamic, rich media presentations
with just a few clicks of a mouse.  Zmags currently has more than 1200
customers in over 20 countries, including Volkswagen, Microsoft, IKEA, and
Microsoft.
    The Danish division of 3M started using Zmags last year to create and
present its online product catalogues to their customers.  "At the time we
chose our e-publishing solution, the criteria were that publications should be
easy to handle for the reader, that search was simple, and that we did not
have to change the basic flow of how we produced catalogues or price lists,"
said Claud Alvdahl Hansen, Senior Business System Developer at 3M Denmark.
"Zmags' solution met all of these criteria."
    In January 2008, Zmags raised $2.6 million in a first round of funding
from NorthCap Partners.  "When we invested in Zmags, our plan was to bring on
a U.S. VC in about a year," said Jesper Scharling Sorensen, a Partner for
NorthCap.  "Having achieved that in four months is a testament to the success
and ambition of Zmags' management team.  This investment enables the
organizational development that will be necessary to establish Zmags as the
leading provider of online publishing solutions worldwide."
    "We have a very aggressive sales and marketing strategy," said Jens
Karstoft, CEO of Zmags.  "We have more than tripled our revenue each year
since we founded the company in 2005, and with continued support from our
investors, we are well-suited to continue growing at this rate."
    About Zmags
    Zmags is a leading provider of digital publishing software that enables
customers to transform their static PDF files into dynamic and beautiful web
presentations in seconds.  The company has more than 1200 customers in over 20
countries, including Microsoft, IKEA, General Motors and 3M.  With Zmags'
Publicator, customers can embed rich media into their publications, track and
analyze reader behavior, and significantly reduce publishing costs.  Zmags
uses 15 data centers around the world to ensure an optimal user experience.
To learn more, please visit http://www.zmags.com
    OpenView Venture Partners
    OpenView Venture Partners is an expansion stage venture capital fund, with
a focus on high-growth software, Internet, and technology-enabled companies.
Much of the team's success has been driven by its active role in providing its
portfolio companies with strategic value-add services and highly practical
operating expertise.  OpenView Venture Partners is based in Boston, MA, and
invests globally.  Web-site: http://www.openviewpartners.com
    About NorthCap Partners
    NorthCap Partners is a Copenhagen-headquartered venture capital firm that
has a strong track record of developing businesses in IT.  NorthCap Partners
was formed in 2007 in a merger between IVS A/S and BankInvest IT Venture, and
today is part of the BankInvest Group, the largest venture capital investor in
Scandinavia.  Web-site: http://www.northcappartners.com
    For additional information, please contact:

    Firas Raouf
    Venture Partner
    OpenView Venture Partners
    Email: fraouf@openviewpartners.com
    Tel: +1-617-478-7511


    This release was issued through eReleases(TM).  For more information,
visit http://www.ereleases.com.
SOURCE  OpenView Venture Partners

Firas Raouf of OpenView Venture Partners, +1-617-478-7511,
fraouf@openviewpartners.com



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