Control Room Presents Live Performances From Virgin Mobile Festival
Exclusively Online at MSN Music in Concert
Live Performances by Jack Johnson, Nine Inch Nails, Lil Wayne and Many More
LOS ANGELES, Aug. 20 /PRNewswire/ -- A diverse line-up of artist
performances from this year's Virgin Mobile Festival, including Jack Johnson,
Nine Inch Nails, Lil Wayne and many more, will be available for free to
millions of fans worldwide via online broadcast at
music.msn.com/virgin-festival1, Control Room and MSN confirmed today. The
three-part series created by Control Room, the world's leading producer and
distributor of world-class entertainment content, and with event producer IMP,
captures the electricity and excitement of the two-day event by Virgin Mobile
USA which boasted more than 60,000 attendees and an eclectic roster
representing every music genre.
(Logo: http://www.newscom.com/cgi-bin/prnh/20070613/VIRGINMOBILE )
The three-part series can be viewed on broadcast the dates listed below
and VOD for four months following the initial broadcast.
Package 1: August 21, 2:00 p.m. ET/11:00 a.m. PT
1. Jack Johnson
2. Iggy & The Stooges
3. Black Rebel Motorcycle Club
4. Bloc Party
5. KT Tunstall
6. The Go! Team
http://music.msn.com/virgin-festival1
Package 2: August 28, 2:00 p.m. ET/11:00 a.m. PT
1. Lil Wayne
2. Stone Temple Pilots
3. Gogol Bordello
4. Citizen Cope
5. Sharon Jones & the Dap-Kings
http://music.msn.com/virgin-festival2
Package 3: September 4, 2:00 p.m. ET/11:00 a.m. PT
1. Nine Inch Nails
2. The Offspring
3. Andrew Bird
4. Rodrigo Y Gabriela
5. Taking Back Sunday
http://music.msn.com/virgin-festival3
"Virgin Mobile USA provided us with an amazing opportunity to offer a wide
variety of phenomenal artists performing live from Virgin Mobile Festival, one
of the most popular summer festivals in the country," said Aaron Grosky,
Control Room president. "Shows like Virgin Mobile Festival allow Control Room
to consistently deliver the most diverse and compelling artist performances
for MSN Music in Concert."
"We're delighted to extend the reach of the Virgin Mobile Festival to a
whole new audience with the vibrant combination of Control Room and MSN
Music," said Ron Faris, director of Brand Development and Partnerships at
Virgin Mobile USA. "This year's festival was packed with so many memorable
moments. We're happy to share them, especially with those who couldn't travel
to be there." Virgin Mobile Festival was held on the grounds of Pimlico
RaceCourse(R) in Baltimore, MD on August 9th and 10th.
Control Room has produced nearly 100 live shows including Madonna, Foo
Fighters, Rihanna, Jay-Z, Lenny Kravitz, and more, providing exclusive music
content for MSN "Music in Concert" series. In 2007, Control Room produced
Live Earth, the most watched online entertainment event in history.
About Control Room
As the leading producer and distributor of world-class entertainment,
Control Room's live music programming showcases the world's biggest artists
from a variety of venues through multi-platform broadcasts via television,
broadband and wireless platforms. Control Room has produced and distributed
nearly 100 live music events delivering the highest quality productions in the
industry with 8-10 camera shoots in Native HD (1080p) and using Dolby 5.1 to
ensure the most compelling audience experience. In 2007, Control Room produced
the largest entertainment event in history, Live Earth. On July 7, 2007, the
7-continent, 24-hour music extravaganza featured 150 of the world's leading
artists to raise awareness for the Climate Crisis with a message of solutions
and personal responsibility.
About MSN Video
MSN Video is one of the largest free programmed video services on the Web,
watched by more than 12 million unique users per month. In addition to
streaming news, entertainment and sports video clips from more than 50 content
partners including "The Today Show," FOX Sports, MSNBC, Reveille, Control
Room, CBS, News Corp. and Fox Entertainment Group, MSN Video presents a broad
array of live events to online audiences worldwide. More than 50 top
advertisers support MSN Video, which is available to consumers at no charge.
MSN Video is available on the Web at http://msnvideo.com to consumers in the
U.S. MSN Video is also live in Australia, Canada, France (English and French),
Japan, Netherlands, U.K., Brazil, Denmark, Germany, Italy, Singapore, Spain,
Thailand, Indonesia, Philippines, Malaysia, Mexico, Sweden, Belgium, Taiwan,
India, Vietnam, Russia and in Spanish in the U.S. MSN Video is coming soon in
China, Norway, Argentina, Chile and Columbia.
Overall, MSN, Windows Live and Microsoft.com attract more than 550 million
unique users worldwide per month. With localized versions available globally
in 42 markets and 21 languages, MSN is a world leader in delivering Web
services to consumers and online advertising opportunities to businesses
worldwide. Most recently, MSN partnered with Control Room to stream Live
Earth, the largest online entertainment event in history, with over 62 million
streams worldwide.
About Microsoft
Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in
software, services and solutions that help people and businesses realize their
full potential.
About Virgin Mobile USA
Virgin Mobile USA, Inc. [NYSE: VM], through its operating company Virgin
Mobile USA, L.P., offers millions of customers control, flexibility and choice
through monthly Plans Without Annual Contracts, with national coverage powered
by the Sprint PCS network. Virgin Mobile USA's full slate of smart, stylish
and affordable handsets, including the Wild Card, Slash and Flare, are
available at approximately 40,000 top retailers nationwide and online at
www.virginmobileusa.com, with Top-Up cards available at more than 140,000
locations. Virgin Mobile USA, known for its award-winning customer service,
was recently rated the best prepaid wireless service for the second year in a
row in the Annual PC Magazine Readers' Choice Survey, with 90% of its own
customers reporting satisfaction with its service. Virgin Mobile USA allows
customers to earn free minutes in exchange for viewing advertising content
online through the innovative Sugar Mama program.
SOURCE Virgin Mobile USA
Ehrin Cummings of Control Room, +1-310-550-3883, ecummings@controlroom.com; or
Brynn Vitale, Waggener Edstrom Worldwide, +1-212-907-6649,
bvitale@waggeneredstrom.com, for Microsoft; Corinne Nosal, Virgin Mobile USA,
+1-908-607-4235, Corinne.nosal@virginmobileusa.com
