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XtremeMac Introduces Cases for Apple's iPhone 3G, Latest iPod Models

Thu Sep 18, 2008 8:02am EDT
State-of-the-art material and innovative design offer superior protection,
security and accessibility

NEW YORK, Sept. 18 /PRNewswire-FirstCall/ -- HOLIDAY SPECTACULAR! --
XtremeMac, a portfolio brand of Imation Corp. (NYSE: IMN) and a leading
innovator of accessories for Apple(R)  products, announced today a new line of
custom-designed accessories to protect and guard your iPhone(TM) 3G, iPod
touch 2G and iPod nano 4G against dirt, dust, scratches and damage.
    (Photo:  http://www.newscom.com/cgi-bin/prnh/20080918/AQTH028A)
    "Our latest line of protective cases and shields for the iPhone 3G and new
iPod models are constructed using state-of-art materials offering superior
protection and functionality," said Gary Bart, executive director, XtremeMac
products, Imation Corp. "There is also a choice to suit any lifestyle. For
instance, our Verona Sleeve(TM) is constructed from the finest, hand-crafted
genuine leather and is perfect for the style conscious owner, while the more
active user would like the Sportwrap(TM) armband which is a lightweight
neoprene armband designed to ensure your iPhone or iPod stays in place while
working out."
    XtremeMac's cases are engineered using advanced materials to offer
superior protection, durability and strength. Meticulous attention to detail
in design means these products are also highly-functional and stylish.
    --  Tuffshield(TM) lightweight durable shield protects the iPhone or iPod
screen against scratches, dust and dirt. Made with state-of-the-art four-layer
protection, it creates a strong transparent and durable barrier. Tuffshields
come in two versions, one clear-gloss set and one anti-glare set depending on
personal preference. Both have static cling adhesion for easy application and
removal. Each Tuffshield package contains three films custom-cut for either
the iPhone 3G or iPod touch 2G. The product is available for sale starting in
September at http://www.xtrememac.com and select retailers worldwide for a
suggested retail price of U.S. $14.95.
    --  The Microshield(TM) clear and durable plastic line of cases is the
perfect suit of armor for your iPhone or iPod. The iPhone/iPod touch versions
feature a super thin plastic shell and two Tuffshield screen protectors. The
nano 4G version features built-in screen protection plus a back with a belt
clip and one without. Custom designed for the specified iPhone and iPod
models, the cases offer full access to all switches, jacks and controls. The
Microshield line is available for sale starting in September at
http://www.xtrememac.com and at select retailers worldwide for a suggested
retail price of U.S. $19.95.
    --  Tuffwrap(TM) form-fitting silicone case protects your Apple device
from scratches and dings. It is made with high quality silicone and offers
full access to all switches and jacks. Tuffwrap features ribbed sides for a
comfortable and secure grip and comes in both solid and two-tone versions.
Each Tuffwrap package comes with a viewing stand and one Tuffshield screen
protector. The product is available for sale in September at
http://www.xtrememac.com and at select retailers worldwide for a suggested
retail price of U.S. $19-95 - $24.95.
    --  Get quick, easy access to your iPhone 3G with the Microclip, a
streamlined cradle with rotating belt clip. It is a convenient way to safely
carry your iPhone on a belt, purse or backpack. The padded interior protects
the iPhone screen and each package includes a Tuffshield for added protection
against scratches, dust and dirt. The product is available for sale starting
in September at http://www.xtrememac.com and at select retailers worldwide for
a suggested retail price of U.S. $24.95.
    --  For a luxurious way to protect and secure your iPhone 3G or new iPod
touch, check out Verona Sleeve a hand-crafted, genuine leather protective
sleeve which includes a screen protector. Featuring a durable reinforced
construction and soft microsuede lining, the thin form-fitting design shields
your device from dings and scratches. The Verona Sleeve is available for sale
starting in September at http://www.xtrememac.com and at select retailers
worldwide for a suggested retail price of U.S. $24.95.
    --  The Verona Holster(TM) is a reinforced genuine leather case designed
to keep your iPhone securely attached to your belt, backpack or handbag. A
soft interior lining cradles the iPhone 3G while the padded leather casing
protects the phone in style. Detailed design features include a low-profile
leather-covered belt clip and contrast stitching. Easy iPhone removal and
stylish design makes this case a must-have item for any iPhone 3G owner. The
product is available for sale starting in September at
http://www.xtrememac.com and at select retailers worldwide for a suggested
retail price of U.S. $34.95.
    --  The Sportwrap is a high-performance lightweight armband designed for
the active user. Constructed with soft and durable neoprene, it is designed to
ensure that your iPhone or iPod stays perfectly and securely in place even
during a rigorous workout. The clear flexible face allows full access to all
the controls and the integrated notch allows you to wrap up excess earbud
cord. Sportwrap is available for sale starting in September at
http://www.xtrememac.com and at select retailers worldwide for a suggested
retail price of U.S. $29.95.
    About XtremeMac
    XtremeMac, is a portfolio brand of Imation Corp. (NYSE: IMN). XtremeMac is
an innovative leader in designing and manufacturing accessories for Apple's
products, including the iPhone, iPod and Apple TV. Founded in 2001 shortly
after the release of the Apple iPod, XtremeMac was the first to introduce a
case for the iPod. Focusing solely on Apple products, the brand has grown into
one of the premier Apple accessory providers. Further information about
XtremeMac can be found at http://www.xtrememac.com.
    Microshield, Sportwrap, Tuffshield, Tuffwrap, Verona Holster, Verona
Sleeve and XtremeMac are trademarks of Imation Corp. and its subsidiaries. All
other trademarks are property of their respective owners.
SOURCE  Imation Corp.

Josie Lee of Brodeur Partners, +1-602-808-1162, jlee@brodeur.com, for Imation
Corp.; or Katie Hathorn of XtremeMac, +1-954-385-9877, khathorn@xtrememac.com



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