BusinessWeek's Newsstand Sales, Circulation and Subscription Price Show
Significant Growth
More readers today are turning to BusinessWeek for their global business news
NEW YORK, Feb. 11 /PRNewswire/ -- BusinessWeek's newsstand sales jumped
9.3%, to 37,397 copies, in the second half of 2007, as compared with the same
period in 2006, according to the latest Audit Bureau of Circulations
publisher's statement. Further cementing BusinessWeek's position as a leading
source of business news and information, average circulation rose 1.3% to
933,566, and the average price of a one-year subscription increased 1.4% to
$39.57.
"The strong circulation gains reported by ABC are further signs that
readers are embracing the magazine's exciting editorial vision and the recent
redesign," said BusinessWeek President Keith Fox. "These gains support the
latest MRI findings that show our print audience, at 4.9 million, is the
largest it's been since 1998. We are thrilled by the continuing growth of our
brand's reach. The ABC figures show expansion in our core product providing
bonus reach for our advertisers. Moreover, we have recently hit all-time
traffic highs at BusinessWeek.com."
About BusinessWeek:
BusinessWeek is a global source of trusted content that informs and
inspires business leaders to make smarter decisions in their professional and
personal lives. Founded in 1929 and published by the McGraw-Hill Companies,
BusinessWeek magazine is the market leader, with more than 4.9 million readers
each week in 140 countries. Local language editions include Chinese, Israeli
and Bahasa Indonesian. Launched in 1994, BusinessWeek.com is the preeminent
provider of daily, essential business news, information, and services to
business decision-makers. Reaching 85% of the nation's households,
BusinessWeek TV delivers important business, consumer and financial news to
television viewers every week.
SOURCE BusinessWeek
Patti Straus BusinessWeek 212-512-2680
