DENVER, CO, Apr 17 (MARKET WIRE) --
NewsGator Technologies, Inc. today announced the release of Inbox 3.0, a free
reader for Microsoft Outlook that boasts several new features including
enhanced relevancy, attention reporting, easy subscription adding, flag
synchronization and a completely updated user interface. Ideally suited for
people who spend a large part of their day interacting with Outlook, Inbox
3.0 allows users to take advantage of the ability to track and manage all of
their RSS content within their email application.
Attention Reporting and APML
With Inbox 3.0, people can read the information and news that matters most
to
them from within Outlook, whether they are online or offline. Since
NewsGator's January 2008 announcement that it would offer free readers, it
has seen dramatically accelerated growth of its community of RSS users.
NewsGator is using the anonymous content consumption patterns from this
community to drive the relevance of each person's reading experience. Inbox 3.0
takes
advantage of this relevance metadata to provide users with more relevant news
and information, and also keeps track of what subscriptions users care most
about and enables users to export this information to APML (Attention
Profiling Mark-up Language) so that it can be easily shared with other
services.
Additional Features
Additional new features of Inbox 3.0 include:
-- Updated User Interface (UI) - Inbox 3.0's redesigned UI inherits the look
and feel of Outlook 2007, making the reading experience familiar and
easy-to-use;
-- Easy Subscription Adding - Users can now effortlessly find and add new
subscriptions by typing what they're interested in and letting Inbox 3.0
search the Internet to automatically add the subscriptions they want;
-- Flag Synchronization - Users can utilize Outlook's built-in flagging
feature
and synchronize their flagged items with other copies of Outlook and with
NewsGator's Mac and PC RSS readers - NetNewsWire and FeedDemon.
"At NewsGator, we know that many people spend a bulk of their day in
Microsoft Outlook, and we are committed to bringing best-of-breed reading
experiences to wherever people want them," said Brian Kellner, vice president
of products for NewsGator. "This latest version of Inbox 3.0 is a powerful
update, and having attention data around what feeds are most relevant to you
is a great added benefit. With the new user interface and easy-to-add
subscriptions, users can streamline the way they access and consume a wide
range of content from across the Internet, from blogs to news sites to
internal corporate content."
NewsGator's award-winning RSS products for PC (FeedDemon), Mac
(NetNewsWire),
Microsoft Outlook (Inbox), mobile (NewsGator Go!) and online (NewsGator Online)
deliver a best-of-breed RSS reading experience that synchronizes through
NewsGator's online platform. All of NewsGator's client RSS reader products are
available free of charge and include free synchronization along with other
services. Users can enjoy the great features and performance of all of
NewsGator's Web, desktop and mobile readers for iPhone, Windows Mobile, and
BlackBerry (powered by FreeRange), all synchronized to provide the same view
of their RSS content no matter when or where they read it.
About NewsGator Technologies, Inc.
NewsGator Technologies is a pioneer in RSS and Enterprise 2.0 technologies.
Headquartered in Denver, Colo., NewsGator develops and markets RSS
aggregation solutions for individual end users, enterprises and online
content providers. Using NewsGator products and solutions, businesses and
consumers
can subscribe to news, information, podcasts and other relevant content more
efficiently and effectively than with traditional channels. With NewsGator,
users have access to RSS information via the Web, Microsoft Outlook, mobile
devices
and both Windows- and Mac-based desktop clients. All NewsGator products
synchronize seamlessly, enabling users to read their RSS feeds anywhere,
anytime,
with any device. For more information, visit www.newsgator.com.
Contact Information
Laura Farrelly
NewsGator
303-552-2046
lauraf(at)newsgator(dot)com
Jennifer Gazin or Zoe Vandeveer
LaunchSquad
415-625-8555
newsgator(at)launchsquad(dot)com
Copyright 2008, Market Wire, All rights reserved.
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