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Phoenix Coyotes Activate AT&T Sponsorship Using Txtstation Mobile Marketing

Fri Nov 6, 2009 8:15am EST
GLENDALE, Ariz., Nov. 6 /PRNewswire/ -- The Phoenix Coyotes and Txtstation
Mobile Marketing announced today that they renewed their partnership for the
2009/2010 season that will bring real-time texting features to the fans at the
Jobing.com Arena. The promotions range from live polling, picture to screen,
and text to screen.

During games fans will be asked to engage in real time with the center video
board and the Daktronics ribbon boards. "Coyotes fans enjoy interacting with
the team, and we wanted to provide our fans with the best-of-breed technology
to connect them with the team. Txtstation has developed great concepts and
graphics for our games. Our goals were to entertain fans during games and find
new ways to share information about the team, events and special offers," said
Stacey Cohen, Vice President of Marketing for the Phoenix Coyotes.

"We are honored to work with the Phoenix Coyotes again. We love the high
quality of execution they put into every mobile concept for their wireless
partner, AT&T. We hope to work with Phoenix Coyotes for years to come," said
Michael Falato, Vice President of Sales and Business Development for
Txtstation Mobile Marketing.

About Phoenix Coyotes 

The Phoenix Coyotes are a professional ice hockey team based in Glendale,
Arizona, just outside of Phoenix. They are members of the Pacific Division of
the Western Conference of the National Hockey League (NHL). They play their
home games at Jobing.com Arena. The Coyotes were founded in 1972 as the
Winnipeg Jets of the World Hockey Association (WHA), joining the NHL in 1979
and moving to Phoenix in 1996. Their home ice was at the US Airways Center
(then known as America West Arena) for seven years until 2003, when Jobing.com
Arena opened.

About Txtstation Mobile Marketing

Txtstation is a leading mobile marketing company specializing in sports and
entertainment. We allow broadcasters, event owners, sponsors and general media
to communicate with viewers or fans directly through mobile phones, Internet,
and landlines. 

Txtstation creates one-to-one "real-time" dialog with consumers at specific
times and places such as events, concerts and live or pre recorded broadcast.
Since 2004, we have been at the forefront of mobile interactivity designing
"live" integrated programs that harness the excitement of live events and
broadcasts while delivering high consumer response and encouraging brand
loyalty.

http://www.txtstation.com

    For additional information, contact:

    Michael Falato
    Vice President - Sales and Business Development
    512-535-5381
    michael@txtstation.com


This release was issued through eReleases(TM).  For more information, visit
http://www.ereleases.com.


SOURCE  Txtstation

Michael Falato, Vice President - Sales and Business Development,
+1-512-535-5381, michael@txtstation.com



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