NEW YORK, March 19 /PRNewswire/ -- Creating We: Change I-Thinking to
We-Thinking & Build a Healthy Thriving Organization, by Judith E. Glaser, was
honored by AXIOM Business Book Awards with the Bronze Business Book Award for
2008 in the Leadership category. AXIOM honors the best titles of the year in
business books, and this year they had over 400 entrants. The AXIOM Business
Book Awards are intended to bring increased recognition to exemplary business
books and their creators who make us think, see, and work differently every
day.
Creating We, originally published in hardback and now available in
paperback, has been considered as one of the most transformational books of
the decade on leadership. Bob Lutz, Vice Chairman of General Motors, said,
"Creating We is a blueprint for ridding the corporate world of paralyzing
groupthink and the barriers of blame and corporate casts that impede
innovation and progress."
Creating We introduces new innovative concepts and practices to leaders
who seek pioneering and innovative ways to transform their corporate cultures,
and meet the tough challenges they face in the current highly competitive
marketplace. In the book, Glaser busts myths about "I-centric" and
"WE-centric" leadership. She also introduces new terms and practices, such as
"co-creating" and "power-with leadership." The book is particularly potent as
a practical hands-on guide for leaders looking for alternatives to the
traditional "it's broken -- fix it" approach.
According to Frank Palantoni, Former worldwide CEO, Gerber Products,
"Creating WE is a watershed event, so perfectly on target that the holy grail
of leadership is within the grasp of very business leader."
Glaser has been the CEO of Benchmark Communications, Inc. for over two
decades. She is a pioneering organizational consultant, coach, and author of
two best-selling business books, Creating We and The DNA of Leadership. Glaser
joins such prominent authors Noel M. Tichy and Warren Bennis in the leadership
category. For more on Creating We tools, and consulting and coaching
services, visit www.creatingwe.com.
SOURCE Benchmark Communications, Inc.
Judy Katz, Katz Creative, +1-212-580-8833, judy@katzcreative.com
