OMMA award caps year of accolades for independent digital agency
NEW YORK--(Business Wire)--360i, a leading digital agency, today announced that OMMA magazine
has named 360i Search Agency of the Year for 2007. The annual Agency
of the Year Awards are bestowed upon agencies who demonstrate
outstanding performance in select areas of expertise.
OMMA selected 360i because of the agency's proven aptitude for
delivering high-performing search strategies within comprehensive
digital campaigns for brand marketers including NBC Universal, Office
Depot and H&R Block.
"360i's deep knowledge of how consumers search and interact online
informs the strategies we employ for engaging consumers across a
variety of online media," said Bryan Wiener, Chief Executive Officer
of 360i. "We have a strong history of developing results-driven search
strategies for our clients and are honored to be recognized for the
discipline that is at our foundation."
In addition, OMMA applauded 360i for its expertise in other
emerging online platforms such as social media and behavioral
marketing, demonstrating the agency's ability to quickly adapt to
marketers' needs in the changing media landscape. Last year, the
agency began offering its clients enhanced social media solutions --
concepting, creating and distributing search-friendly digital media
assets such as widgets, videos and other content to generate buzz and
engage online audiences.
The OMMA award caps off a year of accolades for the independent
digital agency. In November, 360i became the first search-centric
digital agency to win Google's Marketing Machine award, which
recognizes one industry-leading agency each quarter. The Google award
was quickly followed by Advertising Age declaring 360i one of the
"hottest digital agencies around" in an October issue of the magazine.
"In 2007, we continued our momentum of growth, expanding our
client offerings and adding leading brand marketers such as Discovery
Networks and Borders to our client roster," said Jonathan Ragals,
Chief Operating Officer of 360i. "We have built 360i around finding
circles of excellence in digital marketing platforms that engage users
and provide measureable results. Over the coming year, we look forward
to expanding on our capabilities and continuing to provide our clients
with cutting-edge, performance driven digital marketing solutions."
The 2007 Agency of the Year Award winners will be honored at an
event held by OMMA in New York on January 17, 2008. In addition, the
January issue of OMMA will detail the achievements of each winning
agency.
About 360i
360i is a digital agency with circles of excellence in search,
behavioral marketing and social media. Started in 1998, 360i has
emerged as one of the leading digital agencies with a core focus on
concepting, producing, executing, analyzing and optimizing integrated
digital marketing campaigns for large brand advertisers with a
foundation in search marketing. Understanding and analyzing user
behavior online across search and social media provides the insights
to engage and attract 360i's clients' target audience. 360i maintains
a select group of premier clients such as NBC Universal, Scripps
Networks, Discovery Networks, Office Depot and H&R Block, employing a
combination of strategy, service and technology to ensure optimal
campaign performance. 360i is part of Innovation Interactive, a
digital marketing services company. For more information, please visit
http://www.360i.com/.
360i
Amanda Bird, 212-991-4346
abird@innovationinteractive.com
Copyright Business Wire 2007
