ANAHEIM, CA, Jul 29 (MARKET WIRE) --
Precision Fitness (www.pfitness.net), a fitness business model focused on
affordable personal training, today announced gyms opening in Newport
Beach and Placentia, expanding the company's Orange County presence.
Launched as a franchise early this year, Precision Fitness has seen solid
growth throughout Orange and Los Angeles counties; Newport Beach will
open August 15th and Placentia will follow on August 20th.
Precision Fitness combines weight training, cardiovascular exercise and
nutrition into individualized programs like many private fitness
environments, but differs significantly by offering private fitness
training for as low as $18 per session. Designed for those generally
interested in the fitness business or for experienced personal trainers
seeking a significantly brighter professional outlook, Precision Fitness'
proven system of operation provides the support and structure required for
franchisers to build their own fitness enterprise.
"Orange County is our home base and a great place to expand the
availability of affordable personal training," said fitness entrepreneur
Mike Salerno, founder and creator of Precision Fitness. "People are really
searching for health and fitness options that work for the long run, and
are affordable enough to become a real part of their lives. Circuit
training has gained popularity because of that -- but it just doesn't work
for long-term fitness and weight management. Fitness training is a better
alternative, and we've found a way to make private workouts and customized
programs work for the 'regular people' of the world. It's really a new
wave in fitness options and one that has great impact in terms of
long-term health, fitness and weight management."
Precision Fitness Cerritos location opened recently and the company has
gyms pending opening in Buena Park, Tustin, Torrance, Oceanside and
Temecula, Calif., as well as locations in Flagstaff, Arizona and Margate,
Florida. All are in various stages of financing, location selection and
gym development. The Cerritos location opened with 75 percent of its
minimum clientele in place and reached its fully projected minimum
clientele within its first 90 days in business.
The company's business formula takes into account the varying levels of
fitness expertise that franchisers bring to the table and encourages
franchisers to build systems, knowledge and fitness expertise by taking
advantage of as much or as little of the training and certification
offered as part of the Precision Fitness franchise agreement.
Precision Fitness also offers franchise financing, and franchisees are not
required to provide large sums of cash or even have home ownership to get
started. Although costs vary slightly by location, the franchise fee is
$25,000 and gyms can be up and running with total costs in the $60,000 to
$70,000 range, including up to $5,000 in grand opening advertising and
marketing expenses.
For more franchise details including costs or to request a franchise
package, visit Precision Fitness' franchise pages at
http://www.pfitness.net/PF_Franchise_Opportunities.html.
About Precision Fitness
Based on proven systems and business operations, Precision Fitness
eliminates the high costs traditionally associated with personal training
and offers the structure and experience of an established fitness
enterprise. Developed by fitness entrepreneur Mike Salerno and taking the
lead as the new wave in fitness options, Precision Fitness creates
individualized programs that combine the science of good health with
personal attention and affordability. Gym users can achieve a new level of
fitness based on the one-on-one attention of a private gym, and gym owners
can achieve greater professional success and satisfaction in their own
fitness business goals.
Gyms are currently open in Anaheim Hills, Redondo Beach, Riverside and
Cerritos; franchises are opening soon in locations throughout Los Angeles,
Orange and San Diego counties. Call (714) 906-7178 or visit
www.pfitness.net for more information.
Editorial Contact:
Sylvia Chansler or Jackie Zerbst
MPowered Public Relations
714.998.3448
Email Contact
Franchise Contact:
Mike Salerno
Precision Fitness
714.906.7178
Email Contact
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