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Precision Fitness Launches Nationwide Franchise

Tue Jan 15, 2008 8:05am EST
  ANAHEIM, CA, Jan 15 (MARKET WIRE) -- 
 Precision Fitness (www.pfitness.net), a fitness business model focused on
affordable personal training, is today launching availability of its nationwide
franchise. Precision Fitness combines weight training, cardiovascular exercise
and nutrition into individualized programs like many private fitness
environments, but
differs significantly by offering private fitness training for as low as $18 per
session, the lowest per-session cost in California. Thriving as a fitness
businessconcept with continued growth over the last 12 years, Precision Fitness
is
now a franchised system offering exceptional value, operations training
andsupport, established business systems, and franchise financing options.

    Developed and proven by fitness entrepreneur Mike Salerno, Precision
Fitness'
franchised system addresses the exclusivity factors that have inherently
limited personal training both as a business and as a gym option for the masses.

    "Personal trainers typically operate as a single resource and work with only
the wealthy few who can afford private fitness training.  Beyond that, the
average gym user would never think that personal training was an attainable
option.  Precision Fitness solves both of those issues -- it's a new wave
in fitness that brings personal attention to gym users and a powerful
business opportunity to the fitness market," said Mike Salerno, founder,
Precision
Fitness. "Our gyms are able to train more people for less money and still be
very profitable.  It's all a result of our common sense fitness principles
grounded in our proven and established business systems."

    Designed for those generally interested in the fitness business or for
experienced personal trainers seeking a significantly brighter
professionaloutlook, Precision Fitness' proven system of operation provides the
supportand structure required for franchisers to build their own fitness
enterprise.
Precision Fitness' business formula takes into account the varying levels of
fitness expertise that franchisers bring to the table and encourages
franchisers to build systems, knowledge and fitness expertise by taking
advantage of as much or as little of the training and certification offered as
part of
the Precision Fitness franchise agreement.

    "So many of my clients are coming to Precision Fitness from the mass
marketgyms -- genuinely surprised and pleased at discovering a fitness option
they
didn't realize was available to them," said Buddy York, Redondo Beach franchise
owner, Precision Fitness. "We combine the personal attention of a private
gym with the low-cost structure of a public or club facility -- no
intimidation, no nightclub atmosphere.  Our clients are average people who
just want a better way to get fit."

    Precision Fitness also offers franchise financing, and franchisees are not
required to provide large sums of cash or even have home ownership to get
started. Although costs vary slightly by location, the franchise fee is
$25,000 and gyms can be up and running with total costs in the $60,000 to
$70,000 range, including up to $5,000 in grand opening advertising and
marketing expenses.

    For more franchise details including costs or to request a franchise
package, visit
Precision Fitness' franchise pages at
http://www.pfitness.net/PF_Franchise_Opportunities.html.

    About Precision Fitness

    Based on proven systems and business operations, Precision Fitness
eliminates the
high costs traditionally associated with personal training and offers the
structure and experience of an established fitness enterprise.  Developed by
fitness entrepreneur Mike Salerno and taking the lead as the new wave in
fitness options, Precision Fitness creates individualized programs that combine
the science of good health with personal attention and affordability. Gym
users can achieve a new level of fitness based on the one-on-one attention
of a private gym, and gym owners can achieve greater professional success and
satisfaction in their own fitness business goals.

    Gyms are currently open in Anaheim Hills, Redondo Beach, Riverside and
soonin Cerritos and Sacramento.  Call (714) 906-7178 or visit www.pfitness.net
for more
information.

    

Editorial Contact:
Sylvia Chansler or Jackie Zerbst
MPowered Public Relations
714.998.3448
Email Contact

Franchise Contact:
Mike Salerno
Precision Fitness
714.906.7178
Email Contact

Copyright 2008, Market Wire, All rights reserved.

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