Siperian Hosts 'Masters User Conference 09' -- Users Meet to Discuss How MDM
Addresses Critical Business Priorities
Attendees of the Event Exchange Ideas, Share Best Practices and Advance Their
Understanding of Master Data Management and Data Governance Strategies
FOSTER CITY, Calif., Nov. 16 /PRNewswire/ -- Siperian, Inc., a leading
provider of multidomain master data management (MDM) solutions -- recently
hosted its 5th annual user conference for customers and partners. The
Siperian Masters User Conference (SM09) highlighted how customers are
leveraging master data management to support critical business processes and
to improve results in today's demanding economy. With more than 250
registrants, the event included both business and technology sessions and a
day-long technical workshop. The event's keynote presentation was delivered
by Gartner research vice president John Radcliffe who gave an informative
overview on how MDM will evolve through the year 2014. Additional sessions
included a company momentum update from Siperian president and CEO Peter
Caswell and business presentations by Platinum sponsors, Deloitte, IBM and
Price Waterhouse Coopers, as well as numerous Fortune 500 customers.
In his keynote address, Radcliffe urged attendees to connect their MDM
initiatives to their strategies and to communicate how it can drive measurable
and ongoing value. "Organizations who are beginning their MDM journey need to
be sure to make the link to business value through metrics; while those who
are well on their way to leveraging a multidomain effort should be sure to
reaffirm the link and ultimate business value it brings. Ultimately build up
your organization's MDM maturity across building blocks, data domains and use
cases for even greater long term success," commented Radcliffe.
The event theme, MDM Rocks! Building a Solid Foundation for Business
Management in Good Times & Bad, focused on how Siperian customers are
leveraging multidomain master data management to perform critical business
processes and to improve results in today's demanding economy. Siperian
customers continue to evolve from early MDM pioneers to true multidomain
business innovators as they advance their MDM journey beyond a single business
case to a broader, more enterprise use. The Company's customers and partners
are widely regarded as being at the forefront of master data management
thinking and practice, with many of the world's most sophisticated MDM
deployments prominently featuring Siperian solutions.
Continuing a tradition from earlier conferences, Siperian presented its
MasterPiece Awards, honoring those customers with the most successful and
innovative implementations of Siperian MDM Hub. The Company also unveiled the
first ever Gooey Award which recognized the most innovative use of Siperian's
data governance application, Siperian Business Data Director. The winners,
Wipro and Cognizant, were chosen by a panel of judges and the audience based
on their compelling and innovative use of Business Data Director.
The conference further demonstrated Siperian's strong partner ecosystem having
been sponsored by ten additional Siperian partners including Cognizant,
Computer Sciences Corporation (CSC), EMC, Evaxyx, Harte-Hanks Trillium
Software, Highpoint, IMS, Informatica, SoftwareAG, and Wipro.
"Our customers continue to blaze the MDM trail by delivering innovative
business solutions that have a clear and demonstrable impact to their bottom
line," commented Peter Caswell, Siperian president and CEO. "This year's
conference allowed us to recognize their ongoing successes and enabled them to
share their experiences that affect every stakeholder in the data governance
equation -- business users, data stewards and IT professionals."
About Siperian, Inc.
Siperian's multidomain Master Data Management (MDM) software platform provides
a reliable and unified view of critical customer, product, supplier, and
employee data to business users in Global 500 companies across 15 different
industries. Through improved access to real-time information from distributed
data sources, organizations can achieve higher profitability while reducing
operational costs and improving compliance. Siperian's MDM Hub(TM) is a
flexible and integrated software platform that significantly lowers total cost
of ownership and delivers faster time-to-value and superior
return-on-investment. Siperian meets the needs of data intensive companies by
enabling them to improve customer relationship management, sales and
marketing, regulatory compliance, and order-to-cash processes. With corporate
headquarters in Foster City, California, Siperian has offices throughout the
United States and in Toronto, Canada; the Company's EMEA operation is
headquartered in London. To learn more about Siperian visit www.siperian.com
or call 1-866-747-3742.
MEDIA CONTACTS:
Chris McCoin or Richard Smith
McCoin & Smith Communications Inc.
508-429-5988 (Chris) or 978-433-3304 (Rick)
chris@mccoinsmith.com or rick@mccoinsmith.com
SOURCE Siperian, Inc.
Chris McCoin, +1-508-429-5988, chris@mccoinsmith.com, or Richard Smith,
+1-978-433-3304, rick@mccoinsmith.com, both of McCoin & Smith Communications
Inc., for Siperian, Inc.
