America's Leading IPTV Programmer for Telcos Offers New YELLOW PAGES ON TV App
MINNEAPOLIS, Nov. 10 /PRNewswire/ -- IPTV content provider TELECHANNEL
announced today that it will make the market-leading application YELLOW PAGES
ON TV available to all Telco Operators. "YELLOW PAGES ON TV makes it possible
for Telco Operators to leverage their existing Yellow Pages advertising
business. With a push of a remote control button, Telco TV subscribers can see
on their televisions up-to-the minute listings of local merchants," said
TELECHANNEL CEO Jeff Maxwell.
While still an extremely important local advertising tool, traditional Yellow
Page listings are undergoing a transition from a print product to an
interactive digital experience. YELLOW PAGES ON TV provides Telco TV operators
the ability to leverage this transition, while building a "sticky" application
for their video offering.
With the YELLOW PAGES application Telco TV Operators can build upon their
existing local community presence and generate new revenue from Yellow Book
advertisers. "The YELLOW PAGES ON TV application enables Telco TV Operators to
sell a wide variety of advertising like elevated search ranking, banner ads,
and video ads that will allow subscribers to send e-mail or place phone calls
on their televisions," said Maxwell.
TELECHANNEL will be demonstrating the YELLOW PAGES ON TV Application at the
TELCO TV 09 show in booth #909, November 10-12 in Orlando, Florida.
About TELECHANNEL
TELECHANNEL is a leading provider of video content aggregation solutions for
the Telco TV community. TELECHANNEL provides a full suite of content rights
and management, marketing support, and program management services for IPTV
and telco video service providers. TELECHANNEL brings over 20 years of
multichannel video experience to Telco TV providers. One source. Everything
IPTV. Visit us at http://www.telechannel.tv.
Contact:
Jenny Falls
952-591-5909
jenny@telechannel.tv
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SOURCE TeleChannel
Jenny Falls, +1-952-591-5909, jenny@telechannel.tv