LOS ANGELES, Oct. 26 /PRNewswire/ -- RealD, the global leader in 3D cinema,
and Hollywood Theaters announced today that they have partnered to equip a
minimum of 100 screens across the country and overseas with RealD 3D
technology. The rollout, which has already begun, will see 64 RealD 3D
installations by mid-December, and the additional RealD 3D screens will be
added in early 2010.
"Moviegoers are seeking out the premium, fully immersive 3D experience only
available with RealD's digital 3D technology," said Joseph Peixoto, president
of worldwide cinema for RealD. "It's exciting to partner with Hollywood
Theaters on this large number of screens so their nationwide audience can
experience 'Avatar' and other upcoming releases in crystal clear RealD 3D."
"From the outstanding customer experience to the ease of operations, Hollywood
Theaters believes RealD is the clear choice for 3D technology as we launch our
digital deployment," said Clyde Cornell, chief operating officer for Hollywood
Theaters. "And, fiscally speaking, partnering with RealD provides us the
flexibility of being 3D capable on multiple screens in any one complex with a
minimal capital expense."
A driving force of this year's record box office and theatre attendance, RealD
is far and away the world's largest 3D cinema platform with over 9,000 screens
under contract and nearly 4,000 RealD equipped screens installed worldwide
with 300 exhibition partners in 48 countries.
About RealD
RealD is the global leader in 3D, bringing the most advanced and realistic
digital 3D experience to cinemas worldwide. RealD's new generation technology,
deployed across the world's largest 3D platform, provides a stunningly
lifelike viewing experience. Beyond cinema, RealD is the worldwide inventor
and provider of key stereoscopic technologies used in science, manufacturing,
marketing, and other industries, with 30 years of scientific development
behind its systems. RealD's mission-critical 3D visualization technologies are
used by organizations such as NASA, Pfizer, BMW, Boeing and more. Visit
www.realD.com for more information.
About Hollywood Theaters
Portland, Oregon based Hollywood Theaters is the 8th largest theater circuit
in the United States. The company operates 529 screens, with theaters in 20
states including: AL, AZ, CA, CO, FL, HI, KS, LA, MO, MT, NV, OH, OK, PA, TX,
and WV including theaters in Guam, Saipan, American Samoa and Grand Cayman.
SouthGlenn Cinemas 14 in Centennial, CO; and Hollywood Theaters Port Orange,
FL; projected to open by the end 2009. Hollywood Theater Holdings, Inc is a
portfolio company of GTCR Golder Rauner LLC. Founded in 1980, GTCR pioneered
the strategy of identify and partnering with outstanding executives to build
companies. GTCR manages more than $8 billion in equity and mezzanine capital
invested in more than 100 companies in a wide variety of industries over the
last 25 years.
Contact:
Rick Heineman (RealD)
(310) 385-4020
rheineman@reald.com
Kelly Mullens (42West for RealD)
(310) 477-4442
kkmullens@42west.net
SOURCE RealD
Rick Heineman of RealD, +1-310-385-4020, rheineman@reald.com; or Kelly
Mullens, +1-310-477-4442, kkmullens@42west.net, of 42West for RealD
