IRVINE, Calif.--(Business Wire)--
Local.com Corporation (NASDAQ:LOCM), a leading local search
engine, today released enhancements to Local Promote(TM), the
company's flagship subscription advertising product for local
businesses. The company also announced the launch of a new "Advertise
With Us" section of its website that offers tools and information for
local business owners related to local search advertising and how they
can get involved.
According to Borrell Associates, local search advertising is
expected to more than double in 2008.
Local Promote provides local businesses with premium placement at
the top of targeted search results in specific categories and
geographic regions. Local Promote now offers businesses the ability to
build their own branded web pages, where businesses can post company
logos, photos, company taglines, and special offer links, in addition
to the standard profile page contact information.
The latest Local Promote offering also automatically submits
businesses' listings to the major search engines and offers advanced
call tracking capabilities that allow local businesses to further
measure the success of their online advertising campaigns by linking
their online ad to phone calls received.
The company's new "Advertise With Us" section
(http://corporate.local.com/AdvertiseWithUs) provides local business
owners with tools to promote their business through local search,
including a self-serve Ad Center that allows businesses to set-up and
manage their own account and campaigns. It also features real life
success stories from advertisers on Local.com, access to the company's
Local Success newsletter, and additional information for local
business owners, advertising agencies and other media buyers.
"Millions of local searches are being conducted online everyday.
According to comScore, more than 90% of those searching for local
products or services call, contact or visit local merchants, so it's
important for business owners to verify that their business listings
are accurate," said Jennifer Black, Local.com vice president,
marketing. "The latest version of Local Promote and our new "Advertise
With Us" service makes it easy for local businesses to update their
listings, advertise online and reach consumers searching for their
products and services."
About Local.com
Local.com (NASDAQ: LOCM) is a top U.S. website attracting more
than 10 million visitors each month seeking information on local
businesses, products and services. The company also owns and operates
a UK version of the Local.com site (http://uk.local.com). Local.com is
also one of the largest local search syndication networks, publishing
business information on over 400 regional media sites. Powered by the
company's Keyword DNA(R) and patented local web indexing technologies,
Local.com provides users with targeted, relevant local search results,
including special offers from local businesses, user reviews, local
businesses' website links, maps, driving directions and more.
Businesses can advertise on Local.com with subscription,
pay-per-click, banner and pay-per-call ad products. The site's mobile
service, Local Mobile(TM), provides local search results via mobile
phones and devices. Local.com claims U.S. patent numbers 7,231,405 and
7,200,413. For more information visit: www.local.com.
Local.com
Cameron Triebwasser, 949-789-5223
ctriebwasser@local.com
or
Madison Alexander PR
Dan Chmielewski, 714-832-8716
M: 949-231-2965
dchm@madisonalexanderpr.com
or
Investor Relations Contact:
BPC Financial Marketing
John Baldissera, 800-368-1217
Copyright Business Wire 2008
