Dell Sports Launches Website with Unparalleled Features for Fans
of All Levels
CHARLOTTE, N.C.--(Business Wire)--
Dell Sports has launched www.PickHoops.com, a groundbreaking
interactive gaming website custom built to fuel "March Madness" frenzy
with several completely unique features that set it apart from any
other site of its kind (view demo:
http://www.youtube.com/watch?v=PfOoL7HX7F4). Targeting the more than
44% of U.S. workers who participate regularly in office pools(a), the
newly updated bracket management software boasts innovative backend
technology and a user-friendly interface that both heighten the gaming
experience and open it up to fans of all levels.
A "Quick Pick" option automatically generates a random bracket and
displays the risk level for that bracket. Fans may keep generating
random brackets until they find the ones they want to keep or revert
back to entering individual selections. The "Risk Assessor" allows
participants to see the risk levels of their bracket changes with each
individual selection that is made. If a fan has a particular risk
level in mind, that "Desired Risk" can be entered and a bracket will
be generated accordingly. Through this one-of-a-kind functionality,
even basketball's newest fans can benefit, with a non-intimidating way
to battle their friends and co-workers.
The "What If" generator allows fans to select various game
outcomes and determine how those scenarios will impact the standings.
Additionally, a "Best Results" feature begins after the second round
of games. It gives participants the probability of their best and
worst finishes, along with the specific teams that must win in each
round in order to achieve those best finishes. These features keeps
fans engaged in their bracket games for the entire tournament and
assist them in determining which teams to pull for in each round.
"With nothing else like it out there, PickHoops is simply a
must-have interactive game for NCAA fans," said Terry Dell, President
and Founder of Dell Sports. "Beyond its innovative features is the
fact that every pool has its own dedicated web address, with no ads,
spam or software to install."
While the development of PickHoops began more than 10 years ago,
Dell Sports acquired the site and undertook extensive front and
backend remodeling, all leading to the current updated PickHoops site,
www.PickHoops.com.
About Dell Sports Inc.
Dell Sports Inc. provides interactive online games, content and
social networks to media companies and consumers. The company's
offerings include four distinct brands: Dell Sports, PickHoops,
PickManager and PrepSportsNation. Dell Sports Inc. has been providing
interactive online sports games to radio, television, newspaper and
online media companies for over four years. The company creates the
most cutting edge, interactive products available in the market today.
For more information visit www.dellsports.com.
(a) Harris Interactive QuickQuery(sm) Poll - Feb. 2008
Priority PR
Kristien Brada-Thompson, 661-964-0333
kristien@prioritypr.net
Copyright Business Wire 2008
