EveryScape Unveils Worldwide Ambassador Program and a New Enhanced Real World
Online
Ambassadors to Fuel Global Expansion; New Community Feature Makes
EveryScape.com Instantly Shareable
BURLINGAME, Calif., May 13 /PRNewswire/ -- WHERE 2.0 -- EveryScape,
creator of "The Real World Online," today announced its new Ambassador
program, designed to speed expansion worldwide through a team of trained
Ambassadors who will capture or "scape" both public and private content.
EveryScape.com also debuted the next evolution of The Real World Online,
featuring the new "Scape Memo" that lets people share their favorite locations
with friends. The Real World Online provides a gateway to the best information
on the Web with one-click meta search, as well as enhanced local search, World
Tagging so businesses can upload photos and videos, and a bigger viewing
experience.
"EveryScape has advanced dramatically since our initial demo of San
Francisco's Union Square at Where 2.0 last year," said Jim Schoonmaker,
EveryScape's CEO. "We've covered one million points of interest, 15,000 miles
and 21 states in just one year, and we have big plans leading into 2009. The
Ambassador program is an important initiative that will propel our expansion.
And the new functionality makes EveryScape.com a gateway to local destination
information. It's just a taste of what's to come as we look ahead to new
user-generated content and community features."
Ambassador Program
The Ambassador program officially launched today and the first "class"
will graduate later this month. EveryScape's Ambassador program utilizes
amateur and professional photographers located in cities across the world to
help build The Real World Online. The EveryScape Ambassador program is ideal
for entrepreneurial individuals seeking new opportunities to generate income,
on a full-time or part-time basis. There are two types of Ambassadors:
-- Destination Ambassadors are EveryScape's full time representatives for
specific destinations. They are responsible for capturing all of the
public content for a given territory and are entitled to a percentage
of all revenues generated from that area. Destination Ambassadors must
attend a formal training session to receive certification from
EveryScape.
-- Local Business Ambassadors are "assignment photographers" who capture
interior images of local businesses that are looking to build their
presence on EveryScape.com. Ideal candidates are amateur and
professional photographers. Local Business Ambassadors require minimal
training, which can be done online.
Program information and the application form are available at
www.ambassadors.everyscape.com .
A Better Real World Online
EveryScape also launched the next evolution of The Real World Online
today. The new EveryScape.com provides community tools that make EveryScape
instantly shareable. A gateway to destination information from across the Web,
EveryScape.com also features enhanced usability and a much larger viewing
experience. The key new features include:
-- Scape Memo. A new community feature called "Scape Memo" lets people
create a private link on EveryScape.com with up to 200 "memos" that
identify their favorite locations to share with friends. For example,
you could create a link pinpointing your 30 favorite restaurants
nationwide, or you could send your friend a link with a memo
identifying a new dinner location. Scape Memos are private and are
shared via email. In addition, users can embed any memo within their
favorite social network such as Facebook or LinkedIn.
-- One-click Meta Search. EveryScape.com brings together all of the
information from across the Web about a particular destination. With
one click, you experience what it's like to be there, read reviews from
Yelp, see photos from Flickr, watch videos from YouTube and search the
Web with Yahoo!.
-- Better Local Search. EveryScape.com also features an improved
navigation bar with more categories and subcategories designed to
simplify local search. A new "What's Nearby?" feature gives visitors
one-click access to other businesses close to their chosen destination.
-- World Tags. EveryScape also lets businesses upload photos, videos,
links and more. For example, a restaurant could upload a video
interview with its chef, or a women's boutique might want to upload
photos of its latest line.
EveryScape will be demoing The Real World Online at booth 11 throughout
Where 2.0. Additionally, EveryScape Founder and CTO Mok Oh will be speaking on
May 13 at 4:50 p.m. in Salon A-F on "What About the Inside?" where he'll
discuss EveryScape's approach to capturing interior images. For more details
on his presentation, go to
http://en.oreilly.com/where2008/public/schedule/detail/1730 .
About EveryScape, Inc.
EveryScape, Inc. is creating The Real World Online through a visual and
interactive platform for local search that creates a virtual experience of all
metropolitan, suburban and rural areas. EveryScape will ultimately let users
share their stories and opinions about real-life daily experiences against a
backdrop ranging from streets and cities, communities, restaurants, schools,
real estate and the like. Leveraging its patented HyperMedia Technology
Platform(TM), EveryScape is using a simple, highly scalable approach that
allows the company to tap into local communities and users in building out the
online world. EveryScape is headquartered in Waltham, Mass. and is venture
backed by Dace Ventures, Draper Fisher Jurvetson, Draper Fisher New England,
Draper Atlantic and Launchpad Venture Group. Find out more at
www.everyscape.com.
Press Contact:
Beth Monaghan
InkHouse
781-916-9090, ext. 801
beth@inkhousepr.com
SOURCE EveryScape
Beth Monaghan of InkHouse, +1-781-916-9090, ext. 801, beth@inkhousepr.com, for
EveryScape; or Rebecca MacQuarrie of EveryScape, rmacquarrie@everyscape.com
