SARASOTA, FL, Jan 29 (MARKET WIRE) --
In a meeting, attended by over 300 local agents, RE/MAX Properties and RE/MAX
Gulfstream Realty jointly announced their plans to merge. The merger was
commemorated by the presence of RE/MAX co-founder Dave Liniger and RE/MAX
International CEO Margaret Kelly, both of Denver, Colorado. The union will
create Florida's largest RE/MAX office with combined sales transactions of 3,280
in 2007 . The new company will be named RE/MAX Alliance Group.
The two companies combined have a solid history of serving Florida's
southwest
coast for almost 20 years. RE/MAX Properties was initially founded in 1989 by
Tim
and Judy Crowley. RE/MAX Gulfstream Realty began in 1992 by David Coupland
and Ron Travis. Both companies have been recognized by RE/MAX International with
several prestigious awards.
Margaret Kelly, CEO of RE/MAX International, Inc. states: "This is not
justa business arrangement. It's a unique relationship that demonstrates a
remarkable spirit of collaboration among people who share a commitment to
this community." Ron Travis, co-founder of RE/MAX Gulfstream Realty
adds,"We are all enthusiastic about this merger, our increased size and
capabilities will allow us to create new opportunities for both agents and
customers."
RE/MAX Alliance Group will be comprised of over 400 agents in 12 offices and
rank
first in the state among all RE/MAX offices. The company has outlined
several new initiatives to serve customers and agents including:
-- An Improved and Expanded International Division complete with agent
certifications and property exposure in international markets.
-- A commitment to Green Living principles offering agent training and
certification as well as sustainable housing information and services for
the environmentally conscious home buyer.
-- Alliance Group 2.0 which is an effort to educate and update agents to
connect and communicate with web savvy customers on a variety of real
estate topics.
The Board of Directors, led by Chairman David Coupland, Tim and Judy
Crowley and Ron Travis, has chosen Peter Crowley as President of the newly
formed RE/MAX Alliance Group organization. Crowley, former President of
RE/MAX Properties, stated: "This merger will allow us to better serve our
agents and customers alike. The two companies have complementary ideas and
synergies. The new name represents a combined effort that is stronger
thaneach stand alone company. Our forward thinking initiatives make for a
powerful and dynamic union."
"This is an innovative strategy that consolidates significant overlapping
resources,
and will solidify our strong position in the marketplace. The consumer will
be better served by a more efficient RE/MAX Alliance Group," said Dave Liniger,
Co-Founder and Chairman, RE/MAX International, Inc.
RE/MAX Alliance Group will offer Insurance, Mortgage and Title services
forresidential and commercial properties. The company will have 12 offices
servicing Manatee, Sarasota and Charlotte counties. For more information visit:
www.
AllianceGroupGulfcoast.com.
Contact:
Jake Keiser
Email Contact
941.366.6467
727.488.1400
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