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Research and Markets: Discover the Key Trends That Continue to Drive the B2B Online Media Industry in Asia with This 2009 Report

Fri Nov 6, 2009 9:48am EST
DUBLIN--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/450aa3/b2b_online_media_r) has
announced the addition of the "B2B Online Media Report" report to their
offering. 

This is an updated edition of this report which was last published in April
2009.

* Of the 30 businesses in our B2B Online Media ranking, 19 are primarily
finished goods sourcing platforms or online trade directories (e.g. Alibaba.com
and Global Sources). There are an additional five websites which are vertical
industry websites (i.e. Netsun's portfolio of vertical sourcing sites). Five of
the 30 are technology-focused trade publications and there is one general
business title in the Top 30, Beijing-based Caijing. 
* Alibaba.com still holds the number one position, while the rest of the top ten
is generally the same group of companies each moving up and down the ranking by
one or two positions. Made-in-China.com moved up two places to the second and
technology-focused publisher ITmedia.co.jp slipped three places to eighth.
TradeIndia.com managed to move up two places to seventh. 
* There are eight sourcing sites and two technology-focused websites in the top
ten. The Chinese technology industry portal, ChinaByte.com (#6), and
ITmedia.co.jp (#8), the Japanese tech portal, are the two non-sourcing websites
in the top ten. 
* As is often the case, there was greater volatility in the bottom half of the
ranking. Netsun.com jumped 11 places to #28, back into the Top 30. Both
Texnet.com.cn (a Netsun-owned website focused on textiles) and AsianProducts.com
exited the Top 30. Fibre2Fashion.com entered the Top 30 for the first time at
#20, while another Netsun property, Pharmnet.com.cn, fell six places to #27. 
* The ranking continues to be dominated by sourcing websites which typically
generate revenues by charging suppliers to list their products online. Although
it is not clear if some of the smaller sourcing platforms charge suppliers
anything to list their product profiles, these smaller sites may list company
and product details for free and simply charge for banner advertising or a
keyword bidding business model. In total, there are 19 general sourcing
platforms and an additional five vertical industry sourcing sites. There are
another five trade publications which typically generate revenues by selling
banner ads or by charging for premium content and subscriptions. 
* Amongst the B2B online business publishers, the most significant in terms of
traffic are ITmedia.co.jp (#8), a Japanese media company targeting IT
professionals and ChinaByte.com (#6), the partner of TechTarget in China.
ChinaByte.com is focused on targeting technology professionals in China. 
* The vertical industry sites are dominated by Hangzhou-based Zhejiang Netsun
which owns all five of the vertical industry websites in our Top 30. They are
Toocle.com (#16), Efu.com.cn (#21), Chemnet.com.cn (#24), Pharmnet.com.cn (#27)
and Netsun.com (#28). Netsun's revenues continue to grow, but remain
comparatively small at US$15 million in 2008 and US$8.6 million in the first
half of 2009.

The key trends highlighted in the April edition of this report continue to drive
the B2B online media industry in Asia:

* An increased emphasis on new and emerging markers as a source of incremental
growth 
* Closing down of smaller players as well as disposal of non-core businesses 
* Evolving fee structures as companies experiment with alternative models such
as "pay-per inquiry" and keyword bidding 
* Continued strong growth in the vertical industry sourcing segment.

Key Topics Covered:

* EXECUTIVE SUMMARY 
* INTRODUCTION 
* REVENUE GENERATING ACTIVITIES 
* RANKINGS 
* TOP SITES 
* USERS 
* NEW KEY PLAYERS 
* FIBRE2FASHION.COM 
* KEY TRENDS 
* TABLE 1: TOP 10 WEBSITES GLOBALLY, ALEXA.COM RANKINGS 
* TABLE 2: TOP 30 B2B WEBSITES IN ASIA, ALEXA.COM RANKINGS 
* TABLE 3: ALEXA.COM TRAFFIC RANKINGS, BY INDUSTRY TYPE 
* TABLE 4: INTERNET USERS IN ASIA, RANKED BY PENETRATION 
* TABLE 5: ESTIMATED NUMBER OF ACTIVE USERS BASED ON ALEXA.COM RANKINGS 
* TABLE 6:CLAIMED REGISTERED USERS

For more information visit
http://www.researchandmarkets.com/research/450aa3/b2b_online_media_r

Research and Markets
Laura Wood, Senior Manager
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
press@researchandmarkets.com


Copyright Business Wire 2009



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