STAMFORD, CT, Sep 16 (MARKET WIRE) --
GuestCentric Systems (www.guestcentric.com), the premier
Software-as-a-Service (SaaS) provider for the independent hotel industry,
announced today the release of marketing performance tools designed to
help independent hoteliers easily track performance and increase
visibility to their property's website. The new Dashboard feature offers
operators a single overview of key online metrics and is integrated into
GuestCentric's online marketing and distribution platform for an easy,
powerful and inexpensive way to compete with larger hotel chains for
customers on the Internet.
With GuestCentric's Dashboard, hotel operators can view graphs showing
daily number of visits, number of unique visitors, time spent on each
page, visitor statistics by country, detailed information on the booking
engine interaction, real-time information on total revenue generated.
In addition, the new Dashboard proactively provides a status bar
indicating how hoteliers can optimize usage of the GuestCentric platform
with tips to optimize revenue and visibility. These detailed analytics
empower hotels to better understand the patterns and behavior of their
online customers and position themselves online more efficiently.
Lastly, for a limited time, hotel operators can try out all of
GuestCentric's tools for free and receive advice on inexpensive ways to
push their brand online using strategies like online promotions. During
the trial, GuestCentric provides cost effective advertising campaigns and
other visibility tactics to gradually increase the number of visitors to
their website. To sign up for a free trial go to:
http://www.guestcentric.com/signup/
"GuestCentric offers independent hotels efficient ways to promote their
properties and interact with customers. The new analytics tool we are
launching today is an eye-opener as the detailed information about the
customers' viewing behaviors will help them target guest interests and
needs much more effectively," said Filipe Tappenbeck, Vice President at
GuestCentric. "Customers that have used the tool immediately improved
their performance by following the simple step-by-step instructions that
the Dashboard provides."
About GuestCentric's Platform
GuestCentric offers a complete, inexpensive online website creation,
marketing and booking platform for small to mid-market independent
hoteliers seeking to increase their visibility on the Internet. With
GuestCentric InstantHotel Technology hoteliers can create an attractive
property display that includes interactive elements like flash banners,
Google maps, trip advisor, weather forecasts. GuestCentric's integrated
booking engine provides unparalleled speed and convenience for guests
willing to book online, complete with verification of guest information
and real-time room availability. GuestCentric's platform offers tools to
control revenue, website analytics to monitor the progress of the website
as well as online marketing tools to create on-the-fly marketing
promotions for special offers, packages or special events to drive
customers to their property's website.
About GuestCentric
GuestCentric Systems is filling the technology gap that exists for small
to midsize hotels by helping them quickly and economically create
websites, inexpensively market their properties online and accept
reservations in real-time. As the first online marketing and interactive
booking platform for independent hotels, GuestCentric's
Software-as-a-Service platform allows independent hotels to develop
long-standing relationships with guests, improve online revenues and
lower expenses associated with online distribution. Through the use of
Web 2.0 technologies, GuestCentric provides easy-to-use tools at
reasonable prices that up until now were only available for hotels with
big budgets. For more information about GuestCentric, visit
www.guestcentric.com.
For media inquiries, please contact:
Dana Harris
Red Javelin Communications, Inc.
+1 (978) 440-8392
Email Contact
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