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Estée Lauder Brand Charts New Course for Makeup by Signing World-Renowned Makeup Artist Tom Pecheux Creative Makeup Director

Fri Nov 6, 2009 10:00am EST
NEW YORK--(Business Wire)--
Estée Lauder, the flagship brand of The Estée Lauder Companies, Inc., today
named world-renowned makeup artist Tom Pecheux Creative Makeup Director. 

A favorite of top photographers, stylists and fashion editors around the world
for his sophisticated take on Parisian glamour, Pecheux will work closely with
the Estée Lauder brand to help set artistic direction for the next generation of
Estée Lauder makeup and communicate his point of view on modern beauty to
consumers, press and fashion and beauty influencers. 

"We are incredibly excited to partner with Tom Pecheux," said Jane Hertzmark
Hudis, Global Brand President, Estée Lauder. "Tom will add a new energy, style
and fashion edge to Estée Lauder makeup. His intuitive sense of color and
expertise in global beauty trends will help us redefine modern color in a bold
new way." 

Beginning in Spring 2010, new, high-impact color products influenced by Pecheux
will appear at Estée Lauder counters. Pecheux`s makeup artistry will be featured
in new advertising campaigns with Estée Lauder model Hilary Rhoda. 

Pecheux began his career three decades ago by assisting the legendary makeup
artist Linda Cantello but it was through his close creative relationships with
Mario Testino and Carine Roitfeld at the start of the 1990s that Pecheux
established himself as a leading force in makeup. Philosophically, Pecheux
believes that make-up should flatter rather than conceal or embellish. 

"It`s a great privilege to work with the Estée Lauder brand," said Pecheux. "We
are both dedicated to making women look and feel beautiful. I know this will be
a great creative partnership." 

Throughout his career, Pecheux has consistently worked with the finest fashion
photographers, including Mario Testino, Patrick Demarchelier, Craig McDean,
Peter Lindbergh, and Inez Van Lamsweerde and Vinoodh Matadin. He has also
created striking runway looks for leading fashion houses including Marni, Ralph
Lauren, Derek Lam, Givenchy, Balmain, Yves Saint Laurent and Jean-Paul Gaultier.


Pecheux is a regular contributor to top fashion magazines, including Vogue
(Italy, Paris and U.S. editions), Vanity Fair and V magazine. He has also
created memorable advertising campaigns for Michael Kors, Burberry, Gucci, Dolce
& Gabbana, Versace, Givenchy, Balmain and Yves Saint Laurent. 

Photos/Multimedia Gallery Available:
http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6093046&lang=en

Estée Lauder
Geri Schachner, 212-572-4453
Senior Vice President, Global Communications
gschachn@estee.com
or
Tara Eisenberg, 212-572-4140
Director, Global Communications
teisenbe@estee.com

Copyright Business Wire 2009



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