First Ever Offering of Alienware Computers in Canadian Retail
Locations, Along With a New French Website, Allows Customers to Extend
High Performance and Gaming Experience
MIAMI--(Business Wire)--
Kicking off its first-ever retail endeavour in Canada, Alienware
now offers its award-winning systems at all 18 Dell Direct Stores
(DDS) throughout the country. The systems will be available alongside
the latest offerings from Dell.
Customers now have the opportunity to speak with an expert sales
associate who can assist them in customizing the perfect Alienware
computer to fit their needs, and it can be ordered online while at the
DDS. Currently, each of the 18 locations will feature the Area-51(R)
desktop and the Area-51 m15x notebook.
In addition to its presence at DDS across Canada, Alienware has
announced the launch of a new French-language website geared to better
serve French Canadians online. The new website will offer customers
the opportunity to order a system with a French OS, software and
keyboard, as well as financing options to purchase the Alienware
system of their dreams.
The Area-51 and Area-51 m15x each boast powerful desktop and
notebook graphics. As a high-performance gaming computer, the Area-51
desktop features the NVIDIA(R) GeForce(R) 9800 GX2 dual GPU graphics
card. By placing two GPUs on one card, users achieve NVIDIA SLI(R)
performance levels while eliminating the latency that comes from
synchronizing multiple cards. The Area-51 m15x notebook comes equipped
with an NVIDIA GeForce 8800M GTX, the world's fastest notebook GPU.
Canadian customers can stop by Dell DDS locations in the retail
shopping malls in the following cities to experience Alienware
systems. For the complete list of locations, check the store locator
at www.dell.ca/delldirectstore.
-- Vancouver, British Columbia
-- Calgary, Alberta
-- Edmonton, Alberta
-- Winnipeg, Manitoba
-- Mississauga, Ontario
-- Vaughan, Ontario
-- Toronto, Ontario
-- Ottawa, Ontario
-- Pointe Claire, Quebec
-- Laval, Quebec
-- Sainte-Foy, Quebec
-- Anjou, Quebec
-- Saint-Bruno, Quebec
"Dell Direct Stores offer customers a great way to experience Dell
technology prior to purchasing, providing the opportunity to order a
customized system while benefiting from seeing in advance what will be
delivered to them," said Phil Bryant, vice president and general
manager, Americas Consumer Sales, Dell. "We are delighted to add
Alienware computers to the product portfolio available to our Canadian
customers through the Dell DDS program."
"Alienware's goal is and always will be making the fastest,
sexiest, most powerful computers accessible to our customers in a
variety of ways," said John Crivelli, senior vice president of
corporate development for Alienware. "By incorporating Alienware
desktops and notebooks into Dell Direct Store kiosk locations, we can
provide our Canadian customers not only with a new method to shop for
Alienware systems, but also an opportunity to experience these awesome
computers first hand."
For more information on Alienware's Canadian retail locations,
visit: http://www.alienware.ca/kiosks.
About Alienware
Alienware offers unique and award-winning technology products that
incorporate state-of-the-art components, innovative engineering and
design, and unprecedented customer service. Alienware has been
recognized by INC 500, won the Shoppers' Choice Award as the Best
Performance Desktop by Computer Shopper's reader survey, had its
Alienware Area-51 ranked among "The 25 Greatest PCs of All Time" by PC
World, and also received PC Magazine's Reader's Choice Award in its
18th Annual Reader Survey. Alienware systems are available direct
within the United States, Canada, Europe, Australia, and New Zealand.
For more information, please visit www.alienware.com or call
1-800-ALIENWARE (254-3692).
For Alienware
M/C/C
Nathan Johnson, 972-480-8383 ext. 231
Nathan_Johnson@mccom.com
or
Dell
Janet Fabri, 415-758-3398
Janet_fabri@dell.com
Copyright Business Wire 2008
