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Yelp Launches Native Application For iPhone

Thu Jul 10, 2008 12:00pm EDT
Finding Great Local Businesses Near You Just Got Easier

SAN FRANCISCO, July 10 /PRNewswire/ -- Yelp, Inc. (yelp.com), the
community-led local review website, today announced the launch of a native
application designed for Apple iPhone that will be available today from the
new Apple App Store. Yelp for iPhone helps consumers find the best nearby
businesses using location-aware technology. The free application will be
available exclusively from the Apple App Store.
    (Logo: http://www.newscom.com/cgi-bin/prnh/20050511/SFW134LOGO )
    "Yelp local reviews paired with the ability to determine exactly where you
are is the ultimate in local search," said Jeremy Stoppelman, co-founder and
CEO of Yelp. "Thanks to the iPhone and the Apple App Store, the potential of
mobile application development can finally be tapped."
    Yelp is a community-led website where people find and review their
favorite neighborhood businesses. To date, yelpers have written more than
three million reviews (two million in the last year) about everything from
favorite local parks to secret late night dining options to auto mechanics.
    Yelp for iPhone lets users browse local business reviews and now with
iPhone's location-aware technology, Yelp's local search automatically centers
on your current location.
    Main Yelp App Features:
    -- Find local businesses near you (without entering an address)
    -- Search for highly rated local businesses within walking, biking or
driving distance, and plot the results on a map
    -- Read complete Yelp reviews of a business, view the location on a map
and hours of operation
    -- Bookmark businesses for future reference
    -- Yelp for iPhone is free from Apple's App Store on iPhone or at
http://www.itunes.com/appstore/ and is currently only available in the U.S.
    About Yelp! Inc.
    Yelp (yelp.com) is a website where locals read and write reviews about
their favorite neighborhood businesses. Yelp was founded in San Francisco in
July 2004. Since then Yelp communities have taken root in major metros across
the U.S.; Yelp drew an audience of more than 11 million unique visitors in
June 2008. Yelpers have written more than 3 million local reviews, making Yelp
the leading local guide for real word of mouth on everything from boutiques
and mechanics to restaurants and dentists. To access Yelp from your WAP
enabled mobile device please visit http://mobile.yelp.com. For more
information, please visit yelp.com or send an email to press@yelp.com
     Media Contact:
     Stephanie Ichinose
     Yelp, Inc.
     p: 415-908-3679
     stephanie@yelp.com

SOURCE  Yelp, Inc.

Stephanie Ichinose of Yelp, Inc., +1-415-908-3679, or cell +1-415-987-6404,
stephanie@yelp.com



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