State-of-the-art entertainment destination includes movies, CineDineSM
in-theatre dining, two cocktail lounges and the latest digital cinema technology
MILWAUKEE--(Business Wire)--
Marcus Theatres®, a division of The Marcus Corporation (NYSE:MCS), today
announced the opening of the Marcus Midtown Cinema, a one-of-a-kind, four-level,
five-screen entertainment destination in Omaha, Neb. Located in Midtown Crossing
at Turner Park, a Mutual of Omaha mixed-use urban development project, Marcus
Theatres has a long-term contract to manage the theatre for Mutual of Omaha.
The theatre opened its doors on Friday, November 6, with an exclusive week-long
engagement of the film Lovely, Still, which was written and directed by Omaha
native Nik Fackler. Oscar®-winning actor and star of the movie, Martin Landau,
made special guest appearances throughout opening weekend. Video of the Marcus
Midtown Cinema`s Grand Opening Party can be viewed on YouTube by visiting
http://www.youtube.com/watch?v=NP1o176Um6M.
"We are thrilled to announce the opening of the Marcus Midtown Cinema in Omaha`s
most exciting new neighborhood," said Bruce J. Olson, president of Marcus
Theatres. "This upscale entertainment destination is unique to Omaha and the
region. Special features include our CineDineSM in-theatre dining concept, two
sophisticated urban cocktail lounges, meeting and event space, full catering
service and a striking four-story glass façade with breathtaking views of the
Midtown skyline and Turner Park."
"Guests will enjoy an outstanding movie and dining experience in all five
luxurious CineDine auditoriums. Each auditorium offers reserved seating, an
extensive chef-prepared menu and a wide selection of beer, wine, cocktails and
specialty drinks. Guests are served by personal wait staff and can dine in
comfort in specially designed theatre swivel chairs with countertop tables,"
said Olson.
Olson said one of the many highlights of the Marcus Midtown Cinema is its
largest auditorium, which seats 208 and includes a VIP reserved-seating area in
its balcony level for 102 guests. "Our largest auditorium is the premier
experience in moviegoing. The VIP area includes plush, wide, comfortable leather
chairs with side tables and an extraordinary level of personal service.
Admission to the VIP area also includes a $5 voucher for food and beverage
purchases. This amazing setting has also been specially designed for corporate
functions and events as well," added Olson.
Olson noted that four of the five auditoriums also offer traditional theatre
seating, giving guests the option of enjoying the latest Hollywood blockbusters
without tableside food and beverage service. The cinema`s theatre level also has
a main box office and concession stand, as well as a two-story atrium with
relaxing music from a baby-grand piano in the spacious lobby area.
Marcus Midtown Cinema`s two metropolitan cocktail lounges, Glo and vue, also
opened on Friday, November 6. "Glo, a sophisticated, contemporary lounge, is the
perfect spot for people to relax and unwind while enjoying the sights of the
city," explained Olson. "The posh lounge features a glowing neon backlit bar,
oversized leather seating and flat-screen monitors showing the latest in
entertainment, sports and news. In addition to specialty crafted cocktails,
guests can enjoy small-plate dining from a creative menu inspired by American,
European and Asian cuisines. Our second cocktail lounge, vue, offers adults an
intimate atmosphere before or after the movie. Located on the mezzanine level,
this sophisticated lounge offers wine, spirits, light appetizers and desserts
and has incredible views of the Midtown Omaha skyline."
"The Marcus Midtown Cinema offers a unique moviegoing and dining experience in a
stylish state-of-the-art theatre," said Olson. "This exquisitely designed
entertainment destination takes moviegoing to the next level, and we are happy
to bring this experience to residents and guests at Midtown Crossing."
The Marcus Midtown Cinema is the company`s latest expansion into Nebraska. In
June 2008, Marcus Theatres purchased approximately 11 acres of vacant land in
the Southport West development in La Vista, Neb. Both the Midtown Crossing
project and the Southport West developments follow the prior acquisition by
Marcus Theatres of seven Douglas Theatres locations in Omaha and Lincoln, Neb.
in April 2008.
About Midtown Crossing at Turner Park
Owned by Mutual of Omaha and developed by ECI Investment Advisors, Midtown
Crossing at Turner Park is a 15-acre, $300 million mixed-use urban development
in the heart of Omaha`s historic midtown neighborhood. Built around an expanded
and revitalized Turner Park, the million-square-foot development includes nearly
600 condominium and apartment units as well as more than 220,000 square feet for
restaurants, retailers and entertainment venues along with parking for more than
3,000 vehicles. For more information, please visit www.midtowncrossing.com.
About Marcus Theatres
Marcus Theatres®, a division of The Marcus Corporation (NYSE:MCS), is the
seventh largest theatre circuit in the United States. With the opening of the
Marcus Midtown Cinema, the company currently owns or operates 668 screens at 54
locations in Wisconsin, Illinois, Iowa, Minnesota, Nebraska, North Dakota and
Ohio, and one family entertainment center in Wisconsin. For more information,
please visit www.marcustheatres.com.
About The Marcus Corporation
Headquartered in Milwaukee, Wisconsin, The Marcus Corporation is a leader in the
lodging and entertainment industries. In addition to its Marcus Theatres
division, the company`s lodging division, Marcus Hotels and Resorts, owns or
manages 19 hotels, resorts and other properties in ten states. For more
information, visit the company`s web site at www.marcuscorp.com.
Certain matters discussed in this press release are "forward-looking statements"
intended to qualify for the safe harbors from liability established by the
Private Securities Litigation Reform Act of 1995. These forward-looking
statements may generally be identified as such because the context of such
statements include words such as we "believe," "anticipate," "expect" or words
of similar import. Similarly, statements that describe our future plans,
objectives or goals are also forward-looking statements. Such forward-looking
statements are subject to certain risks and uncertainties which may cause
results to differ materially from those expected, including, but not limited to,
the following: (1) the availability, in terms of both quantity and audience
appeal, of motion pictures for our theatre division, as well as other industry
dynamics such as the maintenance of a suitable window between the date such
motion pictures are released in theatres and the date they are released to other
distribution channels; (2) the effects of increasing depreciation expenses,
reduced operating profits during major property renovations, and preopening and
start-up costs due to the capital intensive nature of our businesses; (3) the
effects of adverse economic conditions in our markets, particularly with respect
to our hotels and resorts division; (4) the effects of adverse weather
conditions, particularly during the winter in the Midwest and in our other
markets; (5) the effects of the relative industry supply of available rooms at
comparable lodging facilities in our markets on our occupancy and room rates;
(6) the effects of competitive conditions in our markets; (7) our ability to
identify properties to acquire, develop and/or manage and continuing
availability of funds for such development; and (8) the adverse impact on
business and consumer spending on travel, leisure and entertainment resulting
from terrorist attacks in the United States, the United States` responses
thereto and subsequent hostilities. Shareholders, potential investors and other
readers are urged to consider these factors carefully in evaluating the
forward-looking statements and are cautioned not to place undue reliance on such
forward-looking statements. The forward-looking statements made herein are made
only as of the date of this press release and we undertake no obligation to
publicly update such forward-looking statements to reflect subsequent events or
circumstances.
Investors:
Douglas A. Neis, The Marcus Corporation
(414) 905-1100
or
Media:
Carlo W. Petrick, Marcus Theatres
(414) 905-1505
Copyright Business Wire 2009
