NEW YORK--(Business Wire)--
I-play announced that Numba, an entertaining new puzzle game, will
be available today exclusively through Apple's App Store. Numba is the
first of a number of new games that are being developed by I-play for
iPhone and iPod touch.
"Innovative in its use of unique iPhone and iPod touch features,
Numba exemplifies our approach to publishing quality entertainment,"
said Don Ryan, chief operating officer, I-play. "These devices offer a
revolutionary opportunity for mobile gaming and we are delighted to
partner with Cobra Mobile to make Numba available at the launch of the
Apple App Store."
Numba is an exciting new puzzle game that seamlessly incorporates
the functionality of both the accelerometer and the innovative
Multi-Touch user interface found in the iPhone and iPod touch, the
result of which is an entirely new way to interact with a game. For
example, if a player runs out of combinations to match, thanks to
Numba's innovative use of the accelerometer, they can simply shake
their iPhone or iPod Touch to jumble the puzzle board and create
endless new combinations. With the innovative Multi-Touch user
interface, creating combinations and making matches is as simple as
dragging a finger across the screen. With 80 different puzzles and
three different game play modes, Numba offers hours of challenging and
entertaining game play.
Developed by Cobra Mobile and published by I-play, Numba can be
purchased for just $9.99 from Apple's App Store on iPhone and iPod
touch or at www.itunes.com/appstore/
About I-play
I-play is the world's leading multi-platform casual games
publisher. With strong franchises and massive distribution across PC,
Mobile, and Interactive TV, I-play content reaches global consumers
across the three most popular entertainment screens, and delivers fun,
entertaining, accessible content to casual gamers of all ages.
I-play's PC publishing (formerly known as Oberon Games) is based
in Seattle and created the hit Dream Day Series, as well as the first
casual games for legendary mystery author Agatha Christie, Death on
the Nile and Peril at End house. I-play's mobile division has
delivered some of the biggest selling franchises in the mobile space,
including the Jewel Quest, Metal Slug and FMX series and the world's
#1 best-selling racing franchise The Fast & the Furious series, based
on the blockbuster movies. I-play's interactive TV group (formerly
PixelPlay) creates and distributes games featuring many top brands
including Centipede(TM), Missile Command(R), Asteroids(TM),
Monopoly(R), Scrabble(R), Boggle(R), and Yahtzee(TM). Headquartered in
New York City, with offices in Seattle, San Mateo, London, and
Dunfirmlin, Scotland, I-play is the publishing division of Oberon
Media, Inc.
About Cobra
Cobra Mobile is a leading developer of original and innovative
casual-play games content for mobile, handheld and personal computers.
Headquartered in Dundee, Scotland, Cobra Mobile specializes in
creating highly playable games that exactly fit the platform. Its
games don't overwhelm the end-user with complicated, hard to master
controls or under whelm the end-user with a poor game play experience.
Cobra Mobile has created best selling games for TT Games Publishing
and Lego whilst also creating its own original hit games IP like
Numba, Mind Games and Mouse About! http://www.cobramobile.com
HighWater Group
Sheree N. Johnson, 212-338-0077 x. 311
sheree@highwatergroup.com
Copyright Business Wire 2008
