TowerStar Pets` Neater Feeder Takes Home 1st Place "Best New Product" Awards in
Both the Dog and Cat Categories at SuperZoo 2009 as Well as 1st Place Best in
Show
MALVERN, Pa.--(Business Wire)--
TowerStar Pets, LLC, the exclusive distributor and worldwide manufacturer of the
Neater Feeder, is the recipient of four prestigious 2009 Editors` Choice Awards
from CAT FANCY, DOG FANCY, Pet Product NewsandPet Style News. Neater Feeder was
also awarded first place "Best New Product" in both the dog and cat category at
this year`s SuperZoo 2009, the national show for pet retailers; as well as the
"Best in Show" award overall. The company was recognized for exemplary
innovation with the Neater Feeder.
"We`re honored to be recognized as an innovator in the pet supply industry with
these awards," says Fernando Becattini, Jr., President of Tower Star, LLC.
"Since our launch in April, we`ve been revolutionizing the way people feed their
pets. Even in this short time, the market for specialty pet products continues
to grow rapidly as consumers look for better, easier ways to care for their
pets. It speaks volumes that the Neater Feeder has been singled out among the
growing mix and given so many awards."
SuperZoo 2009 was held in September at the Mandalay Bay Convention Center in Las
Vegas. SuperZoo`s New Product Awards program was one of several new initiatives
launched at SuperZoo two years ago to strengthen relationships between
exhibiting manufacturers and retailers. Attending buyers voted on their favorite
items from the SuperZoo New Product Showcase during the first day of the show.
First through third place awards were given to exhibitors in seven categories:
Aquatic, Bird, Cat, Dog, Reptile, Small Animal, and Miscellaneous.
"Despite the current state of the economy, SuperZoo 2009 was a true success,
attracting over 608 exhibitors displaying their latest and greatest new
products," says Doug Poindexter, president of WPA. "Thanks to the New Product
Awards, many companies were recognized for the products they debuted at
SuperZoo. The Neater Feeder is a fantastic example of the original and
innovative new products advancing the dog and cat product sector and the pet
industry as a whole. We look forward to what Neater Feeder brings to the table
at next year`s SuperZoo."
The Neater Feeder is a patent-pending pet feeding system that prevents a pet`s
food and water from spilling or splashing, keeping floors and walls clean and
dry. The key is the Neater Feeder`s protective walls and unique, sloped
filtering system, which separates spilled food from spilled water in a two
container system. Spilled food is caught in the upper container so it can be
safely eaten or easily discarded. The water drains into a separate lower
container, and can be reused for your pet, your plants, or the planet, or neatly
discarded without ever touching your floors. And, the Neater Feeder`s
revolutionary design makes it virtually impossible for ants and other crawling
insects to ever reach your pet`s food, keeping your dog or cat`s dining area
more sanitary.
The Neater Feeder is made in the U.S. by TowerStar Pets, LLC, from recyclable
polypropylene plastic, and is easily cleaned and dishwasher safe. For more
information, demos, and displays, visit the Neater Feeder Web site at
http://www.NeaterFeeder.com/. For more information about the Neater Feeder,
please contact Jackie Zima at (610) 228-2138, (215) 534-2973 (cell), or write to
Jackie@GregoryFCA.com.
TowerStar Pets
Press contact:
Gregory FCA
Jackie Zima
Account Supervisor
Direct: 610-228-2138
Mobile: 215-534-2973
Jackie@GregoryFCA.com
Copyright Business Wire 2009
